Here are five things locals say will fly off the shelves at the Masters merchandise shop
With the Masters approaching, it's time to check out the most popular merchandise available at the legendary shop on the grounds at Augusta National Golf Club.
Of course, the difference between the Masters and other tournaments is exclusivity. While many other majors have online shops that allow you to purchase anything and everything, folks who want specific Masters items need to purchase them at ANGC.
More: How much money do Masters players spend in the merchandise shop at Augusta National?
According to Miguel Legoas, working for our sister paper, the Augusta Chronicle, these are the five items you need to get quickly if you're on site before they run out:
Masters polo shirts
Polo shirts are one of the most popular clothing choices for any golf course, and as popularity goes, Masters-branded polo shirts are among the best of the best. The shirts come in a huge range of sizes and styles, including solid colored, striped, floral, and more.
Masters phrase caps
Looking for an accessory to pair with your polo shirt? There are a variety of phrase caps. They come in different colors and each has a different phrase on the front that is relevant to Masters culture. Here are a few from past years:
"Amen Corner""Pimento""Azalea""Caddie"
Masters gnome
Some consider the gnome to be the most coveted item from the patron shop. Since its inception in 2016, the gnome has gone through various design changes. He's worn polo shirts, cardigans, and even had a Christmas look.
More: Masters merchandise: Gnomes, belts, hats, head covers, more at Augusta National
Masters Corkcicles
Among the many brands selling tumblers and water bottles, Corkcicle is particularly hot. They have Masters-themed products in the patron shop. Designs have changed over the years, with some including a 20-ounce canteen resembling a caddie's jumpsuit and a 24-ounce tumbler covered in Masters badges.
Masters tote bags
Want to carry your phrase cap, gnome, and other gear around in something better than a plastic bag? Some have been in simple designs, while others have been more complex, including one that resembles Andy Warhol's art.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
CBS News
10 minutes ago
- CBS News
First Pittsburgh Walk of Fame honorees unveiled
Pittsburgh's Strip District is finally set for a star-studded upgrade where city legends will soon leave their mark. George Benson, Nellie Bly, Andrew Carnegie, Rachel Carson, Roberto Clemente, Michael Keaton, Fred Rogers, Jonas Salk, Andy Warhol, and August Wilson will have their names etched in concrete in one of the city's most bustling neighborhoods. "I love that they're going to do that," one passerby said. "Just a great idea." Keaton is expected to accept the honor in person. KDKA-TV's Mamie Bah spoke with the founder and executive director of the Pittsburgh Walk of Fame. "It just so happens the selection committee voted for a great variety of genres and sectors of people," said Nancy Polinsky Johnson. All who have earned their bronze stars will soon be on the sidewalk of the Strip District Terminal. "The point of the Pittsburgh Walk of Fame is to celebrate people who have really had an important role in American culture. We want tourists or people who come from anywhere around the world to walk along this way and just be gobsmacked," explained Johnson. It allows everyone to walk among the Steel City's greatest. "I love that they're going to do it. Anything with Mr. Rogers, I think we were so blessed to have him. The other ones, Andrew Carnegie fantastic, [and] Roberto Clemente a god here on our streets." The ribbon-cutting ceremony is scheduled for Oct. 20. The plan is to close down the street for the ceremony.
New York Post
3 hours ago
- New York Post
Tesla protesters take aim at Musk's retro-style diner with Nazi-styled balloons — even as lines stretch around the block
After tossing Molotov cocktails at vehicles and vandalizing showrooms, Tesla protesters are now taking aim at Elon Musk's retro-futuristic diner near Hollywood — even as lines of customers wrap around the block. Tall inflatable balloons designed to look like Musk, in Tesla-branded T-shirts and black MAGA hats, mimicked the Nazi salute while protesters chanted: 'Hey hey, ho ho, Elon Musk has got to go!' In videos posted to social media, one demonstrator can be seen splayed across the front of a Cybertruck and flipping the bird in an attempt to deter customers from driving into the diner's parking lot. Advertisement 4 Protesters outside the Tesla diner on Sunday. Fans of Musk showed up in full force, too, with one customer on YouTube claiming he waited 11 hours for the restaurant to open. Easily more than 20 vehicles can be seen backed up around the block in a video online as customers waited to order, while reports from last week described lines at least 100 people long. Advertisement For months, Musk has faced outrage from protesters at Tesla dealerships across the country following his severe government funding cuts. About 75 protesters gathered on Saturday at the 24-hour Tesla diner, which abruptly opened last week after years of Musk touting his vision for an 'old school drive-in, roller skates & rock restaurant.' Electric-vehicle charging stations wrap around the parking lot of the Tesla diner, which has a front door that looks like a glowing portal and neon red stripes atop the building. Advertisement 4 Elon Musk's Tesla diner abruptly opened last week. GC Images Tesla's Optimus humanoid robots filled cartons with fresh popcorn at the opening, while customers were served burgers in Cybertruck boxes and $12 maple-glazed bacon. There's a wraparound balcony on the top deck of the diner with tables and chairs where customers can enjoy dinner and a movie, as a large screen in the parking lot plays full-length films each night. Advertisement But protesters are hopeful that the buzz around the diner and drive-in theater will die down. 'This is the world's most renowned anti-trans advocate who just opened a diner in West Hollywood. The community is not very supportive of Elon,' Joel Lava, who led the protests at the diner, told CNN. While attendance at the Tesla Takedown protesters peaked in March, the demonstrations have still 'been going strong,' Lava said. 4 Demonstrators carried signs and chanted outside the Tesla diner. As of Monday, the Tesla Takedown site listed 45 upcoming protests. 'Our main message is Tesla funds facism. Elon Musk, via DOGE, has destroyed our government agencies and people's jobs, and people are dying around the world because of him,' Lava added. The Tesla brand has already endured significant brand damage from the protests, he said. Last week, the automaker reported its worst sales drop in a decade and earnings that missed Wall Street estimates. Advertisement 4 The retro-futuristic interior of the new Tesla diner. APEX / MEGA Tesla has also been steadily losing overseas market share to Chinese rivals, like EV maker BYD. But executives at the company have focused on the future of the company during earnings calls, boasting about its Optimus humanoid robots and robotaxis. Advertisement These opportunities, however, are pricey and risky bets, and it's expected that Tesla will soon feel more pain from President Trump's tariffs and the end of federal EV tax credits. The stock is down more than 15% so far this year, while most tech stocks and the Nasdaq have been on an upward tear.
Forbes
19 hours ago
- Forbes
Artificial Authenticity And The Humblebrag Industrial Complex
Andy Warhol poses with his beloved dachshund Archie in November 1973. (Photo by Jack Mitchell/Getty ... More Images) Getty Images A now-viral screenshot (below) of a satirical LinkedIn post from four years ago has been shared thousands of times—mocking the platform's ecosystem of manufactured inspiration, where every mundane encounter becomes a profound lesson in leadership. Yet scroll through your feed today, and you'll find posts nearly indistinguishable from the parody. We've reached peak professional performance theater, where the line between genuine insight and algorithmic optimization has dissolved entirely. And what's notable is that more and more people are now using AI to draft their LinkedIn posts, outsourcing their inner monologue to machines that have never had an inner anything. Posts today are more than twice as long as they used to be, and a 2024 study by Originality found that over half of these long-form English language posts on the platform were AI generated. LinkedIn hasn't just digitized networking—it has industrialized authenticity, outsourcing even emotional labor to algorithms and turning professional identity into a content genre. This goes beyond LinkedIn's occasional awkwardness or self-indulgence. It's about how professional identity itself is evolving in an AI-saturated world, and the economic stakes are higher than we realize. Screenshot of LinkedIn post by Lumko Solwandle Nathan Pettijohn Before LinkedIn digitized professional networking in 2003, career advancement relied on physical proximity and institutional gatekeepers. Professional relationships were built through alumni networks, industry conferences, golf courses, and corner office introductions—spaces that inherently favored those with existing social and economic capital. LinkedIn democratized access to professional networks while simultaneously industrializing the performance itself, making visible what was once private and measurable what was once intuitive. Today, LinkedIn has over 1 billion global members, with only 1% posting content weekly, yet generating 9 billion impressions weekly. This platform has industrialized what sociologist Arlie Hochschild calls "emotional labor"—the management of feelings to create a publicly observable facial and bodily display. Except now, we're outsourcing even that labor to artificial intelligence. The platform's ecosystem of " broetry "—those distinctive LinkedIn posts formatted with short, dramatic line breaks for maximum impact—represents something deeper than mere narcissism. The typography itself performs sincerity, mimicking the cadence of spoken vulnerability. When someone writes: "I made a mistake. And it changed everything. Here's what I learned..." They're not just sharing a professional insight. They're using visual formatting to simulate the pauses and emphasis of authentic emotional revelation, turning genuine human moments into content optimized for algorithmic consumption. LinkedIn's algorithm can identify robotic responses but remains surprisingly vulnerable to AI-generated thought leadership. When machines can successfully impersonate human professional insight, what does that say about the original insight? We've reached a point where artificial authenticity reflects back on itself so thoroughly that it's difficult to recall what unmediated professional wisdom even sounded like. The Humblebrag Industrial Complex LinkedIn has transformed what was once a social faux pas into a legitimate digital marketing strategy. The platform rewards what sociologists might recognize as ritualized vulnerability—a scripted performance of authenticity that has crystallized into genre: "I'm humbled to announce..." (success disguised as modesty, the linguistic equivalent of covering a Ferrari with a tarp) "A stranger did something kind and restored my faith in humanity..." (virtue signaling through anecdote, usually involving coffee shops or airport encounters) "I was rejected from my dream job, and it was the best thing that ever happened to me..." (destiny disguised as disappointment, the professional equivalent of "everything happens for a reason") These posts function as modern parables, teaching us how to navigate professional success while maintaining the illusion of humility. But the economic implications are worth noting. Research by Edelman found that thought leadership influences decision-makers' purchasing behaviors, with their B2B Thought Leadership Impact Study showing that strong thought leadership content not only strengthens a company's reputation but also positively impacts RFP invitations and pricing. LinkedIn's audience has twice the buying power of the average online user, and four out of five people on the platform drive business decisions. This creates what amounts to the Instagramification of the cubicle, where every career move becomes content, every professional insight becomes engagement bait, every human moment becomes a potential case study in leadership. The performance actually matters—posts with 50 comments from engaged users prove far more impactful than those with 1,000 likes and no conversations, suggesting that authentic dialogue (however performed) still carries economic weight. Unlike other social media platforms where influence might translate to brand deals or Patreon subscriptions, LinkedIn performance has direct B2B economic consequences. Consider the case of Justin Welsh, who reports building "$10.3M+ in business revenue at ~86% profit margins" largely through LinkedIn content. His posts about entrepreneurship routinely generate hundreds of thousands of impressions and directly drive sales for his courses and consulting services. Welsh's success illustrates how LinkedIn has flattened traditional professional hierarchies—you don't need a corner office or MBA to influence industry conversations. The Shadow Audience Effect Erving Goffman once described everyday life as a kind of stage, where individuals perform identity for an audience. LinkedIn crystallizes this theory in digital form. What makes LinkedIn's artificial authenticity particularly powerful is what we might call the "shadow audience effect." For every person who reads and engages with your post, there are dozens more who scroll past, absorbing your message without leaving any digital trace. You're influencing people you'll never know you influenced, creating ripple effects of professional persona that extend far beyond the platform's ability to track. This invisible influence explains why LinkedIn content often feels like performance art masquerading as professional insight. The poster knows they're being watched by potential clients, employers, and industry peers, even if those watchers never engage. The result is calculated transparency—being selectively vulnerable through frosted glass. For younger professionals or those without traditional credentials, this can create a pressure to perform vulnerability as a career strategy, not as a path to connection. What LinkedIn has accomplished is the digitization of what Pierre Bourdieu called ' cultural capital '—the knowledge, skills, and tastes that signal social status. Professional networking was always about displaying and accumulating this capital, but LinkedIn made the process explicit, quantified, and globally accessible. Your post engagement isn't just social validation; it's the real-time measurement of your professional cultural capital in the marketplace. This is why so many users report career opportunities or new clients from posts that received little visible engagement—because the real influence lies in who's watching, not who's commenting. When Machines Learn Professional Authenticity The integration of AI into LinkedIn content creation represents an evolution in professional identity performance. AI writing tools now offer LinkedIn-specific templates—some trained on large datasets of high-performing posts—designed to replicate the cadence of professional inspiration. The AI learns the cadence of professional inspiration, the rhythm of humble bragging, the precise vulnerability-to-insight ratio that drives engagement. MIT sociologist Sherry Turkle observes : "Technology doesn't just do things for us. It does things to us, changing not just what we do but who we are." This shift is particularly evident in professional contexts, where AI-assisted content creation is reshaping how we construct and perform our professional identities. This shift in how we perform professional identity online doesn't exist in a vacuum. It's emerging in parallel with broader workplace transformations—remote work, pandemic-era burnout, the so-called ' Great Resignation ,' and the rise of solo entrepreneurship. As traditional career ladders collapse or morph into lattices, platforms like LinkedIn have become a kind of stage where we rehearse relevance. In a world where your job title might be in flux and your office is your kitchen table, broadcasting a coherent professional persona isn't just branding—it's survival. The implications extend beyond LinkedIn. As AI becomes more sophisticated at mimicking human professional communication, the premium on genuinely human insights—the kind that can't be replicated by algorithms—may actually increase. We might be witnessing the last gasps of performed authenticity before authenticity becomes the only viable differentiator. The Algorithm Made Me Do It Andy Warhol famously predicted everyone would be famous for fifteen minutes. LinkedIn offers something more unsettling: the chance to remain professionally relevant indefinitely—as long as we never stop performing. The platform has created a new form of professional purgatory where authenticity becomes a competitive advantage precisely because it's so rare. In a feed flooded with AI-generated inspiration and algorithmic optimization, the genuinely human voice doesn't just stand out—it becomes economically valuable. We've reached the point where being authentically yourself is the ultimate professional hack. But here's the deeper paradox: LinkedIn didn't create performed professionalism—it simply made it visible, measurable, and unavoidable. The platform exposed what was always true about professional identity: it has always been performative, from the firm handshake to the power lunch to the carefully curated resume. LinkedIn merely provided the stage and sold tickets to the show. The real question isn't whether artificial authenticity is corrupting professional discourse—it's whether we'll develop the literacy to distinguish between human insight and algorithmic mimicry. As AI becomes more sophisticated at replicating professional wisdom, the ability to offer genuinely original thinking may become the ultimate career differentiator. The humblebrag industrial complex will endure, but so will our fundamentally human need for genuine connection and meaningful work. The challenge is learning to sound like ourselves—even while writing on a platform (and perhaps with tools) designed to make us all sound the same. Just perhaps, the most human thing we can do is think thoughts worth writing ourselves.
