
Aldi restricts sales on its own Oasis Champagne as shoppers queue from 6am
The supermarket giant recently unveiled its limited-edition Supernova Champagne that paid homage to the iconic anthem. Retailing at just £14.95, it went on sale at its Manchester-based Bury New Road store, which is not far from where the band began.
With Oasis mania sweeping the UK since the comeback tour launched on Friday, July 4, it's no surprise to hear that the bubbly has been flying off the shelves so much that Aldi has had to introduce a one-bottle-per-customer limit.
According to the supermarket, its fizz has been so popular with devoted Oasis fans, it saw some of them queue outside stores from as early as 6am, as one said: "I left at quarter past six and waited an hour before the store opened – the bottle looks amazing."
Another is reported to have said: "I got here for half six. My wife's a big Oasis fan so I came to grab her a bottle – I've just called my mates to come down too."
One other shopper with a similar idea added: "I drove from London for the Champagne after I saw the post. I thought, I must try and get a bottle!"
With limited stock available and the added one per customer limit, Aldi has advised customers to make sure they don't miss out by snapping it up while it's in stores, as once it's gone, it's gone.
Despite its humble price-tag, the new Oasis-inspired champagne has been crafted from Aldi's award-winning Veuve Monsigny Champagne Brut that was recently crowned as "the best in the world."
Now featuring a "striking" new Supernova design, the champagne boasts the same taste that has been matured for longer to enhance its complexity, with its taste boasting notes of citrus, strawberry and baked apple.
Considering its popularity, our reporter Rachel Williams managed to nab a bottle for herself just ahead of the Oasis reunion last week, confirming that it was "class in a glass" for under £15.
Praising its taste and colour, she wrote: "I was actually surprised by how delicate it was, both in colour and taste. It wasn't overly-yellow like some champers, nor was it too fizzy, making me feel a touch like Goldilocks trying it out.
"For me, this was perfect balance of zest and sweetness, with a touch of a dry finish, but it never got overly acidity which can be the case with some champagne's. In fact, this was quite mellow and almost way to easy to drink multiple glasses in one go."
She finished her review of the Oasis champagne by adding: "Aside from its luxury and award-winning reputation, it offers a delicate, light, yet no less vibrant, glass of bubbly that will be ideal for toasting at any special event, especially for the duration of Oasis' tour."
Meanwhile, speaking of the supermarket's latest launch, Julie Ashfield, Chief Commercial Officer at Aldi UK, said: "We're thrilled to launch Supernova Champagne, a special, limited-edition rebrand of our award-winning Veuve Monsigny.
"We're offering shoppers a unique and memorable way to raise a glass to this iconic moment in music history."
Aldi's Supernova Champagne (£14.95, 75cl) is available in Aldi's Bury New Road, Manchester store while stocks last. Remember, only one bottle per customer will be allowed.
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