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The Hindu
a day ago
- Business
- The Hindu
Cognizant's pre-placement event at MITS University
A pre-placement connect event was organised for final-year B. Tech and M. Tech students by Cognizant at MITS Deemed University near Madanapalle of Annamayya district on Monday. As per the press release issued, the session featured Raghavendra Kulkarni, Global Delivery Partner, who shared insights on evolving IT trends, recruitment strategies, and the importance of industry-relevant skills. Emphasising on proficiency in technologies like Salesforce, ServiceNow, and Java, Mr. Kulkarni highlighted the need for adaptability and continuous learning. The event provided students with an opportunity to engage directly with Cognizant's recruiters, the release added.
Hindustan Times
16-06-2025
- Business
- Hindustan Times
Indian startup founder shocked after interviewing 150 interns, calls out ‘broken' talent system
An Indian startup founder has sparked debate online after sharing his frustrating experience interacting with over 150 candidates for an internship position. Posting anonymously on Reddit, the entrepreneur criticised not just the candidates' technical skills, but more so their approach and mindset toward work. "The Indian curriculum is broken," he wrote in his post. The entrepreneur said that a wide range of candidates applied for the remote internship including and even a few PhD students. But despite the impressive-sounding degrees, he found that "most of them had very weak fundamentals." "Many seemed to expect us to train them from scratch instead of coming in with a 'how can I contribute' attitude. I know I am only hiring for an intern and I might have to guide them a bit, but not hold their hand every step of the way," he said. He compared them to candidates from Egypt whom he found significantly ahead of their Indian counterparts. "They not only had strong fundamentals but also knew relevant tools, asked smart questions, and came prepared. They dressed formally for virtual interviews and were extremely polite and professional," he added. The founder said that he wanted his startup to help India's economy but he was left frustrated by a "broken talent pipeline." He also offered some blunt advice for students hoping to land internships: "Your mindset should be: 'How can I help the company?' not the other way around. Companies aren't charities. Nobody expects you to know everything, but you must understand your fundamentals. Show up on time, be respectful, and take the process seriously," he added. The post struck a chord with several recruiters and startup founders who shared similar hiring struggles. One commenter, who interviews computer engineering, BCA, and MCA students, wrote: "More than 50% of the candidates lack basic knowledge of computers. Not programming or networking just basic computer skills." Another recruiter added that the job market dynamics are partly responsible: "The good candidates have already secured jobs while in their last or second last semester. We get the bottom of the barrel because we can't pay equivalent to a flashy startup or big corporations." A third startup founder shared: "That's nothing. I posted one vacancy on got 1,500 resumes. The level of naivety was shocking. They all expected to be treated as the best, and there were hundreds like them, it's crazy."
Time of India
14-05-2025
- Business
- Time of India
Zepto enters consumer analytics space with launch of subscription-based Atom
Quick commerce platform Zepto is venturing into the subscription-based analytics space with the launch of Zepto Atom on May 16, the company announced on Wednesday. Zepto Atom, powered by Zepto GPT and utilising Natural Language Processing (NLP), features an AI assistant designed to deliver proprietary data to partner brands, helping them enhance performance. Zepto CEO Aadit Palicha described the initiative as exclusive in a LinkedIn and X post, highlighting that Zepto Atom builds on the existing Zepto brand portal. Brands can subscribe to gain comprehensive insights into consumer behaviour, consumption patterns, conversion metrics, customer retention, and predictive analysis. Play Video Pause Skip Backward Skip Forward Unmute Current Time 0:00 / Duration 0:00 Loaded : 0% 0:00 Stream Type LIVE Seek to live, currently behind live LIVE Remaining Time - 0:00 1x Playback Rate Chapters Chapters Descriptions descriptions off , selected Captions captions settings , opens captions settings dialog captions off , selected Audio Track default , selected Picture-in-Picture Fullscreen This is a modal window. Beginning of dialog window. Escape will cancel and close the window. Text Color White Black Red Green Blue Yellow Magenta Cyan Opacity Opaque Semi-Transparent Text Background Color Black White Red Green Blue Yellow Magenta Cyan Opacity Opaque Semi-Transparent Transparent Caption Area Background Color Black White Red Green Blue Yellow Magenta Cyan Opacity Transparent Semi-Transparent Opaque Font Size 50% 75% 100% 125% 150% 175% 200% 300% 400% Text Edge Style None Raised Depressed Uniform Drop shadow Font Family Proportional Sans-Serif Monospace Sans-Serif Proportional Serif Monospace Serif Casual Script Small Caps Reset restore all settings to the default values Done Close Modal Dialog End of dialog window. Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Gain expertise in Deep Learning & NLP with AI & ML BITS Pilani WILP Apply Now — aadit_palicha (@aadit_palicha) Beyond analytics, Zepto Atom also functions as a commerce platform. Atom products are discoverable by typing in your location on Zepto, just like regular items. For vendors, Zepto Atom runs through a dedicated app called 'Zepto Brand Hub' and a website. Live Events Agencies Currently, Zepto offers around 7,000 products across categories such as groceries, fresh produce, meat, pet care, beauty products, electronics, and home essentials. Discover the stories of your interest Blockchain 5 Stories Cyber-safety 7 Stories Fintech 9 Stories E-comm 9 Stories ML 8 Stories Edtech 6 Stories Key features: Brands such as Yakult , My Muse, Ashirvaad Atta, Too Yumm, Lays, Figaro Olive Oil, Nandini Milk, Amul, Mother Dairy, Fortune Oil, Ferns & Petals, Durex, and Superyou are already onboard. ETtech Hyperlocal targeting : Zepto Atom provides a live map of every neighbourhood based on PIN codes, enabling brands to target specific consumer segments. Brands can access granular data on pricing, distribution, and marketing effectiveness within selected areas. Real-time consumer insights: The platform tracks live data to give brands insights into customer impressions, conversion rates, and consumption patterns. This data helps brands diversify product offerings, optimise marketing campaigns, and stay ahead of consumer trends
