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New Indian Express
2 days ago
- Sport
- New Indian Express
Wannabe Captain Cool? Just move on, it's Dhoni's property
CHENNAI: Very soon, 'Captain Cool' T-shirts will replace 'Captain America'. There might be cricket bats and balls with the same name. Captain Cool has become more than just a moniker for former India skipper M S Dhoni. He redefined captaincy with his unique way. The words reflected his on-field leadership and over a period of time transcended into a philosophy of calmness, a unique space only Dhoni ruled. So much has Captain Cool been part of Dhoni that even after years of retirement, the sobriquet remained as a trademark, literally and legally now. 'Delighted to share a recent development from the field of trademark law that underscores the evolving role of personality rights and acquired distinctiveness in overcoming relative grounds for refusal,' said Mansi Aggarwal, who was representing Dhoni. 'Our trademark application for the mark 'CAPTAIN COOL', filed on behalf of Mr. Mahendra Singh Dhoni, has been accepted and advertised, notwithstanding the existence of a prior registration.' The Trade Mark Registry portal said that the application has been accepted and advertised. The trademark was published on its journal on June 16 and the date of application was June 5. However, going by Dhoni's lawyers' post on social media, the journey was not easy. The registry said that the trademark was in existence and might confuse people but the legal team argued that this sobriquet is closely linked with Dhoni. Mansi's post said that 'The Registry acknowledged that the sobriquet is not just a nickname but a part of the applicant's commercial identity and public image, reinforced by media, consumer perception, and global recognition and hence is unlikely to cause confusion.' The trademark is expected to be used in sports and related field. Dhoni is the only India captain to win both T20 (2007) and ODI World Cups (2011).


Pink Villa
2 days ago
- Sport
- Pink Villa
MS Dhoni wins online application to trademark his nickname 'Captain Cool' and invites hilarious memes
On June 16, 2025, the Trademarks Registry published Mahendra Singh Dhoni's application for the trademark 'Captain Cool,' the sobriquet fans have long linked with his level-headed leadership. Filed under Class 41 for sports coaching and training services, the application initially faced an objection over potential confusion with an existing mark. But Dhoni's legal team successfully argued that 'Captain Cool' has acquired a distinct secondary meaning through his storied career, from the 2007 T20 World Cup conquest to the 2011 ODI World Cup victory. Now accepted and advertised, the registered trademark begins a new chapter in Dhoni's commercial ventures. Captain Cool's trademark journey: The fan chant is now legally his Dhoni first filed for the 'Captain Cool' trademark in June 2023, seeking exclusive rights for sports training centres and coaching services. As per Dhoni's lawyer, Mansi Aggarwal's LinkedIn post, the Registry had initially raised an objection under Section 11(1) of the Trade Marks Act, warning that a similar mark on record might confuse consumers. However, Aggarwal had countered that the nickname's long-standing use by media and fans creates an unmistakable link to Dhoni's persona. 'The phrase 'CAPTAIN COOL' has acquired a distinct secondary meaning through long-standing and widespread association with Mr. Dhoni,' Aggarwal asserted. The Registry agreed, noting that the trademark is unlikely to mislead when used in sports and entertainment contexts. News of the successful trademark filing unleashed a tidal wave of memes and jibes on social media. Fans mocked up product ideas—'Captain Cool Janghiye' spice blend and 'Captain Cool Agarbatti' incense—while some questioned Dhoni's motives. Supporters pointed out that Class 41 covers training and entertainment, hinting at a potential Dhoni-run academy. With 'Captain Cool' now protected, Dhoni can leverage the name for branded coaching camps or sports merchandise without risk of infringement. As Dhoni's post-retirement ventures expand, securing 'Captain Cool' cements the nickname's place in both cricket lore and commerce. Fans can now expect official 'Captain Cool' academies and training programmes bearing the legend's distinctive brand. For Dhoni, the title Captain Cool is not just legendary—it's legally his.


Economic Times
3 days ago
- Sport
- Economic Times
MS Dhoni moves to trademark his iconic nickname 'Captain Cool'
Mahendra Singh Dhoni has officially moved to trademark 'Captain Cool'—the nickname fans have fondly used for years to describe his calm and composed leadership style. The former India captain is seeking exclusive rights to use the moniker for services including sports coaching, training, and related facilities. According to the Trade Marks Registry portal, his application has now been accepted and advertised. The trademark was published in the official journal on June 16, 2025. 'Delighted to share a recent development from the field of trademark law that underscores the evolving role of personality rights and acquired distinctiveness in overcoming relative grounds for refusal,' Dhoni's lawyer, Mansi Aggarwal, told India the road to registration wasn't without challenges. Dhoni's initial application faced objections under Section 11(1) of the Trade Marks Act, with the Registry raising concerns that the phrase could cause confusion due to the presence of a similar Dhoni's legal team successfully argued that 'Captain Cool' has a strong and exclusive association with him. They cited the nickname's long-standing use by fans and the media, asserting that it has become an integral part of Dhoni's public persona. 'The phrase 'Captain Cool' has acquired a distinct secondary meaning through widespread and sustained association with Mr Dhoni, the former captain of the Indian national cricket team,' said Aggarwal.


India Today
3 days ago
- Business
- India Today
MS Dhoni files for trademark of iconic nickname ‘Captain Cool'
Mahendra Singh Dhoni has filed a trademark application for 'Captain Cool', a name that fans have lovingly used for years to describe his ice-cool style of former India captain wants exclusive rights to use 'Captain Cool' for sports training, coaching services and training to the Trade Marks Registry portal, the application has now been accepted and advertised. The trademark was published in the official trademark journal on June 16, 'Delighted to share a recent development from the field of trademark law that underscores the evolving role of personality rights and acquired distinctiveness in overcoming relative grounds for refusal,' said Dhoni's lawyer, Mansi she revealed that this journey wasn't without its hurdles. When Dhoni's team first filed for the trademark, the Registry raised an objection under Section 11(1) of the Trade Marks Act. The concern was that the phrase might confuse people because there was a similar mark already on the Dhoni's legal team argued that 'Captain Cool' has a clear, unique link with him. They pointed out that this nickname has been widely used by fans and the media for years and has become part of Dhoni's public phrase 'Captain Cool' has acquired a distinct secondary meaning through a long-standing and widespread association with Mr Dhoni, the former captain of the Indian national cricket team, said the also explained that since the mark would be used for sports and entertainment services, confusion was very Registry agreed that the nickname is much more than just a catchy tag; it's a big part of Dhoni's commercial image. His reputation as 'Captain Cool' goes back many years and is well-known to cricket lovers case shows how stars and public figures can use personal branding and the power of a unique identity to protect their image in business.- EndsMust Watch


The Hindu
3 days ago
- Health
- The Hindu
From The Hindu, June 30, 1975: ‘Slide teaching' may revolutionise education
New Delhi, June 29: A revolution in education is in the offing with the development of an indigenous technology for the large-scale preparation of teaching aids by the Indian Registry of Pathology (IRP) in New Delhi. Originally developed for teaching pathology in medical colleges, the development can be adapted for the teaching of any subject in schools and colleges, it is said. The IRP technology essentially consists in the presentation of teaching material in slides. IRP is now producing black and white colour slides of autopsy specimens, whole disease organs, charts, formulas and tables as teaching material for medical students, Dr. S. Sriramachari, Director of the Registry, said. The impact on education of the 'slide technology' will be tremendous, it is said, because IRP's methods for mass-producing colour transparencies at an extremely low cost is based on the ordinary Eastman cinematographic film. So far slides have been made with conventional colour film like 'Kodachrome and Ektachrome at a cost of over Rs. 4 per slide. IRP slides cost less than 40 paise each. 'The use of cinematographic film for this purpose has ushered in a virtual technological revolution,' Dr. Sriramachari said. The National Council of Educational Research and Training (NCERT) has expressed interest in the IRP technology for making educational slides. What would take 15 minutes to draw on the blackboard can be shown in one slide, Dr. Sriramachari said.