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Creatine may be the secret to seeing serious muscle gains — but don't make this mistake
Creatine may be the secret to seeing serious muscle gains — but don't make this mistake

New York Post

timea day ago

  • Health
  • New York Post

Creatine may be the secret to seeing serious muscle gains — but don't make this mistake

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. TikTokers describe it as 'natural fuel,' and biochemists tout its far-reaching benefits. The creatine craze is real. The organic compound, which is naturally found in the body's muscles, as well as seafood, meat, and poultry, has been trusted by professional athletes for decades. Now, it's surging in popularity online and has become one of the most studied supplements in sports nutrition. But, choosing the right form — and brand — is very important, as some people could be more sensitive to side effects. At The Vitamin Shoppe, creatine sales have exploded by over 320% in the past five years. The company's nutritionist, Brian Tanzer, explained that creatine works by helping muscles produce more energy during short, intense activities like sprinting, lifting weights, or doing burpees. A study published in Medicine and Science in Sports and Exercise found that men who added creatine to their diets made greater strength and muscle mass gains after 12 weeks of strength-training than those who took a placebo. Emerging research has also revealed that creatine could support brain function, healthy aging, and even blood sugar level regulation. But, before starting creatine, there are some things users should be aware of. Creatine can draw water into the intestines, which may lead to gut discomfort for some users. On social media, some viral posts reveal alarming before-and-after videos highlighting bloating as a side effect. Tanzer shared that there is another option for those with sensitive stomachs. 'If you have digestive issues with monohydrate, you'd want to try creatine hydrochloride, which is more soluble,' he recommended, also adding that drinking plenty of water also helps the body metabolize the creatine. If you're goal is to complete a marathon or triathlon, creatine may not be the best supplement for you. Tanzer explained that it's a great compound for bursts of power, but does less for long-term endurance. The Vitamin Shoppe offers a selection of creatine products, including powders, soft-chew bites, and time-release beadlets that support a variety of health needs. As always, be sure to check with a physician before adding new supplements to your health regimen. The Vitamin Shoppe Sensitive stomach? No worries. BodyTech is Vitamin Shoppe's #1 selling creatine brand, and the 100% Pure Creatine Monohydrate is micronized for enhanced absorption and reduced GI discomfort. It's also completely free of the junk — artificial sweeteners, dyes, fillers, and additives. Mix it into a glass of water, and get your daily dose of 5 grams of creatine in every scoop. Reviewers say they barely notice the taste, but have noticed some big changes during sweat sessions. Directions: Mix one (1) scoop with 8-12 oz. of water and consume immediately. Vitamin Shoppe For those who struggle to swallow pills or prefer not to make a mess while mixing powders, Body Tech's Creatine Soft Chews are an excellent option. These bites are still packed with 5 grams of creatine monohydrate, and are bursting with a juicy strawberry flavor to satisfy your sweet tooth. Reviewers say they're super convenient for traveling, there's no need t,o take them with water, and the taste is on point. With 90 chews per bag, you should be stocked up for long enough. Directions: Take three (3) soft chews daily. The Vitamin Shoppe Some fitness enthusiasts undergo a creatine cycling and loading process, taking a higher dose of creatine for a short period to build the body's creatine stores, and then spending some time resting for a maintenance phase. With Body Tech Creatine Beadlets, you won't have to worry bout cycling — these capsules are designed to maximize absorption. The Creatine Beadlet from utilizes state-of-the-art NovaQSpheres technology to deliver a concentrated dose of creatine to feed your muscles for optimal strength and endurance support. Directions: Consume four (4) capsules a day. Looking for a headline-worthy haul? Keep shopping Post Wanted. This article was written by Miska Salemann, New York Post Commerce Writer/Reporter. As a health-forward member of Gen Z, Miska seeks out experts to weigh in on the benefits, safety and designs of both trending and tried-and-true fitness equipment, workout clothing, dietary supplements and more. Taking matters into her own hands, Miska intrepidly tests wellness products, ranging from Bryan Johnson's Blueprint Longevity Mix to home gym elliptical machines to Jennifer Aniston's favorite workout platform – often with her adorable one-year old daughter by her side. Before joining The Post, Miska covered lifestyle and consumer topics for the U.S. Sun and The Cannon Beach Gazette.

More than 1 in 3 Americans are using AI to manage their health, according to new survey
More than 1 in 3 Americans are using AI to manage their health, according to new survey

New York Post

time5 days ago

  • Health
  • New York Post

More than 1 in 3 Americans are using AI to manage their health, according to new survey

Forget Dr. Google, Americans are turning to artificial intelligence for their health needs. According to a survey of 2,000 U.S. adults, a little more than a third (35%) already use AI to learn about and manage aspects of their health and wellness. Advertisement The top uses for this technology include: to get insight into specific medical conditions or issues (31%), to help with weekly meals and recipes (25%), to learn about new exercise routines (23%), and for emotional or therapeutic support and advice (20%). 6 Forget Dr. Google, Americans are turning to artificial intelligence for their health needs. KMPZZZ – 6 According to a survey of 2,000 U.S. adults, 35% of respondents already use AI to learn about and manage aspects of their health and wellness. SWNS About a quarter of current users (24%) even use AI to fact-check health and wellness information from other sources, such as social media, health professionals, and their friends. Advertisement Though relatively new, trust in AI is fairly high, with 63% finding it trustworthy for health information and guidance—scoring higher in this area than social media (43%) and influencers (41%), but lower than doctors (93%) and even friends (82%). Americans also find that it's easier to ask AI specific questions versus going to a search engine (31%) and that it's more accessible than speaking to a health professional (27%). 6 According to the survey, vitamins and supplements remain popular with the majority of Americans, with 69% currently taking them. SWNS The survey, which was conducted by Talker Research for The Vitamin Shoppe's annual Trend Report, found that 21% of AI users already use it specifically to learn about health and wellness trends. Advertisement Regardless of whether or not they use AI, a great majority of Americans (73%) are interested in keeping up with the latest health trends—and 68% believe that AI will only become more integral in managing their health and wellness. 'As AI becomes an increasingly powerful tool for health-conscious consumers, this year's Trend Report revealed other key innovations that are shaping behaviors in the wellness space,' said Muriel Gonzalez, President of The Vitamin Shoppe. 'These include the NAD+ boom for longevity and cellular health, new applications for peptides in sports nutrition, and the surging demand for protein in functional foods and on-the-go beverages. Additionally, we're seeing people gravitating towards alternative supplement delivery formats like liquids and gummies, plus the re-discovery of time-honored adaptogens like shilajit by a new generation of wellness seekers.' 6 A great majority of Americans (73%) are interested in keeping up with the latest health trends, according to the survey. SWNS Related to these trends, the survey found that 51% are more aware of peptides and their role in health, and another 66% are actively trying to add more protein to their diet, compared to five years ago. Advertisement Results also revealed some surprising priorities — sleep and rest are the top focus of Americans in their daily wellness routines (54%), even more so than fitness and exercise (46%). And mental and emotional health scored higher than weight management and weight loss (42% vs 38%). Though 75% are concerned about aging and its impact on their health—hence the interest in innovations like NAD+ and peptides, according to Gonzalez —more Americans are also embracing it with grace, finding peace with aging (44%) versus fighting it to stay young (21%). 6 'As AI becomes an increasingly powerful tool for health-conscious consumers, this year's Trend Report revealed other key innovations that are shaping behaviors in the wellness space,' said Muriel Gonzalez, President of The Vitamin Shoppe. SWNS According to the survey, vitamins and supplements remain popular with the majority of Americans, with 69% currently taking them. The growth of alternative delivery methods like liquids, gummies, and chews is making it easier to take supplements, according to 34% of respondents. 'This year's survey highlights that most people are interested in improving energy levels, immunity support, and cognitive function, among a range of health goals,' noted Sarah Jamison, MD, a member of The Vitamin Shoppe's Wellness Council. 'These all start with a balanced diet of nutrient-dense foods and healthy habits like getting adequate sleep, engaging in regular exercise, and practicing stress reduction. These efforts are amplified when we address the gaps that many people have in their daily intake of ideal nutrient levels. That's where high-quality supplements can play a targeted role in supporting overall wellness as well as reaching specific health goals.' 6 The survey found that 21% of AI users already use it specifically to learn about health and wellness trends. SWNS Survey methodology: Talker Research surveyed 2,000 general population Americans; the survey was commissioned by The Vitamin Shoppe and administered and conducted online by Talker Research between May 16 and May 22, 2025.

Is it easier to talk to AI than your doctor?
Is it easier to talk to AI than your doctor?

Miami Herald

time5 days ago

  • Health
  • Miami Herald

Is it easier to talk to AI than your doctor?

Forget Dr. Google, Americans are turning to artificial intelligence for their health needs. According to a survey of 2,000 U.S. adults, a little more than a third (35%) already use AI to learn about and manage aspects of their health and wellness. The top uses for this technology include: to get insight into specific medical conditions or issues (31%), to help with weekly meals and recipes (25%), to learn about new exercise routines (23%) and for emotional or therapeutic support and advice (20%). About a quarter of current users (24%) even use AI to fact-check health and wellness information from other sources, such as social media, health professionals and their friends. Though relatively new, trust in AI is fairly high, with 63% finding it trustworthy for health information and guidance-scoring higher in this area than social media (43%) and influencers (41%), but lower than doctors (93%) and even friends (82%). Americans also find that it's easier to ask AI specific questions versus going to a search engine (31%) and that it's more accessible than speaking to a health professional (27%). The survey, which was conducted by Talker Research for The Vitamin Shoppe's annual Trend Report, found that 21% of AI users already use it specifically to learn about health and wellness trends. Regardless of whether or not they use AI, a great majority of Americans (73%) are interested in keeping up with the latest health trends-and 68% believe that AI will only become more integral in managing their health and wellness. "As AI becomes an increasingly powerful tool for health-conscious consumers, this year's Trend Report revealed other key innovations that are shaping behaviors in the wellness space," said Muriel Gonzalez, President of The Vitamin Shoppe. "These include the NAD+ boom for longevity and cellular health, new applications for peptides in sports nutrition, and the surging demand for protein in functional foods and on-the-go beverages. Additionally, we're seeing people gravitating towards alternative supplement delivery formats like liquids and gummies, plus the re-discovery of time-honored adaptogens like shilajit by a new generation of wellness seekers." Related to these trends, the survey found that 51% are more aware of peptides and their role in health and another 66% are actively trying to add more protein to their diet, compared to five years ago. Results also revealed some surprising priorities - sleep and rest are the top focus of Americans in their daily wellness routines (54%), even more so than fitness and exercise (46%). And mental and emotional health scored higher than weight management and weight loss (42% vs 38%). Though 75% are concerned about aging and its impact on their health-hence the interest in innovations like NAD+ and peptides, according to Gonzalez -more Americans are also embracing it with grace, finding peace with aging (44%) versus fighting it to stay young (21%). According to the survey, vitamins and supplements remain popular with the majority of Americans, with 69% currently taking them. The growth of alternative delivery methods like liquids, gummies, and chews is making it easier to take supplements, according to 34% of respondents. "This year's survey highlights that most people are interested in improving energy levels, immunity support, and cognitive function, among a range of health goals," noted Sarah Jamison, MD, a member of The Vitamin Shoppe's Wellness Council. "These all start with a balanced diet of nutrient-dense foods and healthy habits like getting adequate sleep, engaging in regular exercise, and practicing stress reduction. These efforts are amplified when we address the gaps that many people have in their daily intake of ideal nutrient levels. That's where high-quality supplements can play a targeted role in supporting overall wellness as well as reaching specific health goals." Survey methodology: Talker Research surveyed 2,000 general population Americans; the survey was commissioned by The Vitamin Shoppe and administered and conducted online by Talker Research between May 16 and May 22, 2025. We are sourcing from a non-probability frame and the two main sources we use are: Traditional online access panels - where respondents opt-in to take part in online market research for an incentiveProgrammatic - where respondents are online and are given the option to take part in a survey to receive a virtual incentive usually related to the online activity they are engaging in Those who did not fit the specified sample were terminated from the survey. As the survey is fielded, dynamic online sampling is used, adjusting targeting to achieve the quotas specified as part of the sampling plan. Regardless of which sources a respondent came from, they were directed to an Online Survey, where the survey was conducted in English; a link to the questionnaire can be shared upon request. Respondents were awarded points for completing the survey. These points have a small cash-equivalent monetary value. Cells are only reported on for analysis if they have a minimum of 80 respondents, and statistical significance is calculated at the 95% level. Data is not weighted, but quotas and other parameters are put in place to reach the desired sample. Interviews are excluded from the final analysis if they failed quality-checking measures. This includes: Speeders: Respondents who complete the survey in a time that is quicker than one-third of the median length of interview are disqualified as speedersOpen ends: All verbatim responses (full open-ended questions as well as other please specify options) are checked for inappropriate or irrelevant textBots: Captcha is enabled on surveys, which allows the research team to identify and disqualify botsDuplicates: Survey software has "deduping" based on digital fingerprinting, which ensures nobody is allowed to take the survey more than once It is worth noting that this survey was only available to individuals with internet access, and the results may not be generalizable to those without internet access. The post Is it easier to talk to AI than your doctor? appeared first on Talker. Copyright Talker News. All Rights Reserved.

The Vitamin Shoppe's Health & Wellness Trend Report 2025 Highlights Five Key Growth Drivers in Functional Nutrition, Longevity Science, and Supplement Innovation
The Vitamin Shoppe's Health & Wellness Trend Report 2025 Highlights Five Key Growth Drivers in Functional Nutrition, Longevity Science, and Supplement Innovation

Yahoo

time09-06-2025

  • Health
  • Yahoo

The Vitamin Shoppe's Health & Wellness Trend Report 2025 Highlights Five Key Growth Drivers in Functional Nutrition, Longevity Science, and Supplement Innovation

New data reveals what's shaping wellness trends today, from advancements in NAD+ and peptides for sport performance to the explosion of on-the-go protein and new supplement delivery formats SECAUCUS, N.J., June 9, 2025 /PRNewswire/ -- The Vitamin Shoppe®, a national omni-channel specialty retailer of nutritional products, today unveiled its Health & Wellness Trend Report 2025, an in-depth, data-driven look at the evolving priorities, preferences, and behaviors shaping the wellness industry. Now in its fourth year, the report combines proprietary sales and search insights from over 635 retail locations and industry-wide data from SPINS; and analysis from a newly commissioned survey of 2,000 U.S. adults, conducted by leading market research firm Talker Research. The report reveals a modern wellness consumer who is highly engaged, informed, and innovation-driven: 69% of Americans take dietary supplements to support personal health goals, which include improving energy (49%), immunity (38%), cognitive function (37%), and bone health (35%). 66% are actively trying to consume more protein, driving growth in new on-the-go formats that prioritize taste and convenience. 35% already use AI to manage or learn about their health, for activities such as planning meals, researching health conditions, and learning about supplement routines. Another 27% are considering doing so. While social media is often credited for driving wellness trends, traditional information sources still hold significant sway: 15% cite TikTok as a source of discovery, but 30% cite friends, 29% news media, and 21% ads. Genuine trust still lies with credentialed experts—59% of respondents rate doctors as "very trustworthy," compared to only 11% for influencers. "At The Vitamin Shoppe, we're here to support every customer on their journey of lifelong wellness, whether they're just starting out or optimizing an established routine," said Sharon Leite, CEO of The Vitamin Shoppe. "Our Health & Wellness Trend Report 2025 offers a clear look at the products, ingredients, and innovations shaping how people care for their health today. This annual report is both a guide for consumers navigating a fast-changing wellness landscape and a strategic resource for brands seeking to stay aligned with evolving consumer attitudes and behaviors." According to the report's findings, the Top Five Health & Wellness Trends in 2025 are: Protein Evolves into Lifestyle NutritionOnce limited mostly to powders in shaker cups, supplemental protein is now a core wellness staple in ready-to-drink beverages, bars, and snacks. At The Vitamin Shoppe, sales of RTD protein drinks rose 20% year-to-date and protein bars and snacks jumped 28%, even as protein powders pulled back 12%. Clear protein drinks (refreshing, rather than creamy), better-for-you snacks, and indulgent macro-balanced bars—like those from Barebells (up 97% YTD) and David (now the #2 bar out of 30 brands at The Vitamin Shoppe)—are helping to drive this shift. NAD+ Goes Mainstream as a Longevity EssentialFueled by social media, marketing buzz, and research breakthroughs, NAD+ (nicotinamide adenine dinucleotide) has become one of the biggest longevity and cellular health trends of the past year. Searches for NAD+ on have skyrocketed 500% this year, while the NAD+ category drove 90% of growth in the fast-expanding cellular health category (which nearly doubled in Q1). The reason? Research shows that NAD+ supplementation can improve overall cellular function, enhancing vitality and healthspan, especially in older people experiencing drops in their natural NAD+ levels. Peptides Redefine Muscle Health and RecoveryUsually associated with beauty and skincare, peptides are emerging as the next big thing in sports nutrition, due to the unique ways they support performance, recovery, and overall muscle health. Searches for peptides are up 550% on this year, fueled by innovations like PeptiStrong®—a patented, plant-based peptide complex developed using AI technology—used in top-performing launches such as AN Performance Creatine + Peptide and Force Factor Anabolic Muscle Builder. Peptides are even addressing muscle preservation for GLP-1 medication users, as in formulas from Whole Health Rx™, illustrating their on-trend, functional potential. Supplement Delivery Formats Get a Modern MakeoverConvenience and experience are driving the rise of liquids, gummies, chews, beadlets, and topicals as alternatives to traditional pills and powders. As consumers look for more enjoyable, personalized ways to consume supplements, liquid vitamins are up 50% this year at The Vitamin Shoppe, with MaryRuth's leading the charge (+90% YTD). Searches for "creatine gummies" have surged 1,300% this year, and new delivery systems like creatine beadlets from BodyTech Elite, transdermal magnesium sprays, and ashwagandha honey sticks are expanding the definition of supplementation. Shilajit Gets a Second Life with a New Generation of Wellness SeekersOnce a niche Ayurvedic remedy, shilajit is trending hard, with Q1 sales up 40% and searches up 52% YTD at The Vitamin Shoppe. The resin-like adaptogen, often sourced in the Himalayas, is rich in fulvic acid and over 80 essential minerals, winning a new generation of wellness seekers enjoying benefits across multiple use cases, such as energy, hormonal health, bone support, and cognition. Marketing-savvy brands like Better Alt and Cymbiotica are innovating beyond shilajit's old-school resin format with easy-to-use capsules, gummies, and honey sticks. "These five top trends outlined in our Health & Wellness Trend Report 2025 reflect a consumer focused on optimizing both daily performance and longer-term healthspan," said Muriel Gonzalez, President of The Vitamin Shoppe. "From the innovation of advanced compounds like peptides and NAD+, to the rising demand for convenient, on-the-go protein formats and enjoyable supplement delivery systems, we're seeing an ongoing shift toward personalized wellness choices that are rooted in scientific efficacy and modern lifestyle integration." To access and download the full Health & Wellness Trend Report 2025, visit The Vitamin Shoppe Press Room. About The Vitamin Shoppe® Lifelong Wellness Starts Here™. The Vitamin Shoppe® is a global, omnichannel specialty retailer and wellness lifestyle Company with the mission of providing customers with the most trusted products, guidance, and services to support them on their journeys of lifelong wellness. Based in Secaucus, New Jersey, the Company offers a comprehensive assortment of nutritional solutions, including vitamins, minerals, sports nutrition, specialty supplements, herbs, homeopathic remedies, and green living products. In addition to carrying products from approximately 700 national brands, The Vitamin Shoppe offers products from its proprietary brands within its owned and wholesale channels, including: The Vitamin Shoppe®, Vthrive The Vitamin Shoppe®, BodyTech®, BodyTech® Elite, plnt®, ProBioCare®, True Athlete®, and Whole Health Rx™. In the U.S., the Company conducts business through over 635 company-operated retail stores under The Vitamin Shoppe and Super Supplements™ banners and via its website, Globally, The Vitamin Shoppe serves customers in select Asia, South America, and Central America markets through local omnichannel partners. View original content to download multimedia: SOURCE The Vitamin Shoppe

VitaHustle® Launches at The Vitamin Shoppe® to Bring Clean, All-in-One Nutrition to Consumers Nationwide
VitaHustle® Launches at The Vitamin Shoppe® to Bring Clean, All-in-One Nutrition to Consumers Nationwide

Yahoo

time05-06-2025

  • Business
  • Yahoo

VitaHustle® Launches at The Vitamin Shoppe® to Bring Clean, All-in-One Nutrition to Consumers Nationwide

Innovative nutrition shake brand, founded by Kevin Hart, is now available in-store and online LOS ANGELES, June 5, 2025 /PRNewswire/ -- VitaHustle, the wellness brand founded by entertainer and entrepreneur Kevin Hart, is excited to announce the nationwide launch of its flagship product, VitaHustle ONE, at The Vitamin Shoppe®. Now available in-store, online, and via Instacart, VitaHustle ONE delivers a clean, convenient solution to daily nutrition—combining protein, essential vitamins, superfoods, and probiotics in one delicious shake. With a growing demand for simple, effective wellness solutions, VitaHustle ONE replaces your daily multivitamin with a shake that supports protein intake, mood, energy, gut health, and overall wellness. Its clean-label formulation is 100% plant-based and free of preservatives, added sugars, and the top nine allergens. "The Vitamin Shoppe provides the education and access needed to bring VitaHustle to consumers nationwide," said Kevin Hart, co-founder of VitaHustle. "Our mission is to simplify wellness, and by partnering with The Vitamin Shoppe, we're able to make VitaHustle ONE Superfood Protein available to even more people who want clean, convenient, and damn delicious nutrition." Following the success of VitaHustle ONE Superfood Protein, VitaHustle ONE Lean Protein & GLP-1 Support is now also available, exclusively at The Vitamin Shoppe. This lower-calorie formulation builds on the core benefits of VitaHustle ONE and includes targeted ingredients that help support appetite control. "We're thrilled to add Kevin Hart's VitaHustle ONE product line to our industry-leading assortment at The Vitamin Shoppe. Today's wellness consumers are actively seeking out simplified and effective, on-the-go daily nutrition solutions—and VitaHustle ONE delivers an exceptional option with science-backed, high-quality ingredients, in a delicious and convenient product," said Muriel Gonzalez, President of The Vitamin Shoppe. VitaHustle ONE and VitaHustle ONE Lean are available at The Vitamin Shoppe locations nationwide and online at About VitaHustle VitaHustle®, founded by Kevin Hart, is on a mission to simplify daily nutrition and empower individuals to live healthier lives — without the complexity of supplements, pills, or meal prep. Its clean, all-in-one daily nutrition shake is made with plant-based protein, superfoods, vitamins, probiotics, and adaptogens — delivering complete wellness in one delicious serving. Since launching in 2022, VitaHustle has quickly emerged as a fast-scaling brand, selling over 1 million products with thousands of 5-star reviews from customers who have made VitaHustle part of their daily routine. The brand's community-first approach, field marketing and social activations have helped fuel rapid growth across the space. With more innovative products on the horizon, VitaHustle continues to expand its footprint both online and in retail, redefining how people approach daily wellness — one shake at a time. Products are available online at on QVC, and now nationwide at The Vitamin Shoppe and Sprouts. For more information, visit About The Vitamin Shoppe Lifelong Wellness Starts Here™. The Vitamin Shoppe® is a global, omnichannel specialty retailer and wellness lifestyle Company with the mission of providing customers with the most trusted products, guidance, and services to support them on their journeys of lifelong wellness. Based in Secaucus, New Jersey, the Company offers a comprehensive assortment of nutritional solutions, including vitamins, minerals, sports nutrition, specialty supplements, herbs, homeopathic remedies, and green living products. In addition to carrying products from approximately 700 national brands, The Vitamin Shoppe offers products from its proprietary brands within its owned and wholesale channels, including: The Vitamin Shoppe®, Vthrive The Vitamin Shoppe®, BodyTech®, BodyTech® Elite, plnt®, ProBioCare®, True Athlete®, and Whole Health Rx™. In the U.S., the Company conducts business through over 635 company-operated retail stores under The Vitamin Shoppe and Super Supplements™ banners and via its website, Globally, The Vitamin Shoppe serves customers in select Asia, South America, and Central America markets through local omnichannel partners. For more information or to shop online, visit or follow @VitaHustle on social media. Media Contact:Kristin Chadwickkristin@ View original content to download multimedia: SOURCE VitaHustle

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