Rock Developments unveils Rock Green project in New Heliopolis with $141mln investment
The development spans 17 feddans and reflects the company's broader strategic vision to expand and diversify its real estate portfolio across Egypt.
Emad Doss, CEO of Rock Developments, stated that Rock Green will feature over 466 residential units ranging in size from 116 to 236 square meters, in addition to 40 private villas. The project is set to be implemented in three distinct phases. Parthena Doss, board member at Rock Developments, revealed that the company is targeting EGP 1.5bn in sales from the first phase alone.
She further noted that the company's land portfolio now exceeds 5 million square meters, encompassing more than 20,000 units spread across ten large-scale developments, with a total investment value surpassing EGP 20bn. Rock Developments also holds the distinction of being the largest developer in Sheraton Heliopolis, with over 70 residential and commercial buildings completed to date. The company operates as a joint Egyptian-Canadian venture with more than 45 years of experience in the local real estate market.
Rock Developments has built a robust and diverse portfolio across Greater Cairo. Its residential projects include Rock Green and Rock White in New Heliopolis, Rock Yard in Sheraton, Rock Eden in 6th of October City, Rock Ville in Obour, and Rock Vera in New Cairo. On the commercial and administrative front, the company has developed Rock Capital 1 in the New Administrative Capital, Rock Gold Mall in New Cairo, and a number of retail and mixed-use plazas in Obour, 6th of October, and Sheraton.
Looking ahead, the company is planning to launch five new projects during the second half of the year. These projects will be located in key strategic areas across East and West Cairo, as well as within the New Administrative Capital, reinforcing Rock Developments' ongoing commitment to market expansion and innovation.
According to Parthena Doss, the Rock Green compound will offer semi-finished apartments and villas, with average unit sizes hovering around 150 square meters. The company is offering payment plans extending up to eight years, with delivery of the first phase expected in 2029. She emphasized that the project has been carefully designed to meet the lifestyle needs of modern residents.
Rock Green will include a wide range of integrated services and amenities. These include an Olympic-standard walking and jogging track, a state-of-the-art gym, social and leisure spaces, an electric vehicle charging station, and designated parking for bicycles. The compound will also feature a luxurious entrance, tranquil areas for yoga and outdoor work, a quiet reading zone, a large central park, a dedicated children's play area, a closed dog park, and several thoughtfully designed community zones to promote interaction and well-being.
As part of its 2025 expansion strategy, Rock Developments aims to achieve EGP 5 billion in contracted sales by the end of the year. This target will be driven by the launch of five new projects spanning residential, commercial, and administrative sectors in high-demand areas, as the company continues to solidify its position as a leading player in Egypt's evolving real estate market.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Khaleej Times
9 hours ago
- Khaleej Times
Demand spike, price gains fuel Abu Dhabi housing boom
Abu Dhabi's residential real estate sector is gathering strong momentum in 2025 propelled by robust demand, record-high sales prices, and a visible shift toward ready homes and spacious family residences. Despite a scheduled delivery of 11,900 new homes by year-end, experts warn that surging population growth, rising investor confidence, and a scarcity of new off-plan projects could cause demand to outstrip supply across several key neighbourhoods, market watchers say. Cavendish Maxwell's latest market report shows that the UAE capital added 600 residential properties in the first quarter, setting the stage for 12,500 new homes to be completed by year-end, with another 7,000 units already in the pipeline for 2026. Yet, analysts suggest this may fall short of meeting the growing needs of end-users and investors, especially as the city continues to attract residents and capital on the back of infrastructure development, social reforms, and long-term residency initiatives. Average residential property prices in Abu Dhabi hit Dh2.5 million in the first quarter—the highest figure in three years—while total sales reached Dh3.7 billion across 1,300 transactions. Ready properties, which comprised 900 of these deals, dominated market activity, underlining a preference shift towards completed homes over off-plan developments. Apartments continued to lead in transaction volume, but villas and townhouses recorded stronger price growth and increasing buyer interest. Year-on-year, apartment prices jumped 12.3 per cent, with a 4.1 per cent gain from the previous quarter. Villas rose 12.5 per cent annually and 2.4 per cent quarter-on-quarter, with Yas Island leading the price rally. Villas there climbed 15.5 per cent from Q1 2024, followed by Al Reef (4.4 per cent) and Saadiyat Island (1.0 per cent). These increases are being driven by a growing segment of family buyers looking for larger spaces, gardens, and long-term living options. The report noted a drop in overall transaction volumes from the previous quarter, which analysts attribute to seasonal slowdowns during Ramadan and Eid. Nevertheless, the strength of the market was visible in the record-high average sale price of Dh2.5 million, alongside mortgage activity totalling Dh1.7 billion across 800 loans. Lending for villas and townhouses surged nearly 60 per cent from a year earlier, while mortgage uptake for apartments declined—further highlighting the pivot in buyer preferences. Andrew Laver, associate director at Cavendish Maxwell – Abu Dhabi, noted that the capital's real estate sector is showing resilience, with price appreciation expected to continue. 'There is sustained demand for ready homes and a clear reduction in off-plan launches. We are also seeing encouraging signals in secondary market activity and bank financing, which reflect healthy investor sentiment and end-user confidence,' he said. Beyond pricing and transaction dynamics, the Abu Dhabi market is benefiting from structural support. The emirate's government has introduced a range of investor-friendly initiatives—from long-term Golden Visas and retirement visas to enhanced urban planning and lifestyle infrastructure. New public transport projects, international school openings, and cultural landmarks have made Abu Dhabi more attractive for both expatriate families and institutional investors. A recent report by CBRE corroborates these trends, noting that Abu Dhabi's residential rents have also risen significantly. Average apartment rents increased by 5.5 per cent in the first half of 2025, while villa rents jumped by 6.3 per cent, further boosting yields and adding appeal for investors. With residential occupancy rates also climbing, developers are increasingly looking to fast-track the delivery of high-demand inventory. According to ValuStrat, transaction volumes in premium communities like Al Raha Beach and Al Reem Island are growing steadily, with off-plan inventory becoming scarce. As a result, the secondary market has taken centre stage, benefiting sellers and landlords alike as prices firm up and listings shorten. While some analysts remain cautious about over-exuberance, citing global inflation concerns and fluctuating interest rates, the outlook for Abu Dhabi's housing market remains largely upbeat. Strong economic fundamentals, consistent oil revenues, and the UAE's broader economic diversification strategy continue to provide stability and investor reassurance. Relay experts argue that given the current demand surge, the real challenge may not be selling homes—but building enough of them. With fewer new launches and escalating interest in move-in-ready properties, the current trajectory suggests that supply constraints could intensify in 2026 unless more projects are greenlit soon. 'For now, Abu Dhabi's real estate market is in a sweet spot: undersupplied, competitively priced, and bolstered by confidence. The next 18 months will test how well developers and policymakers can sustain this delicate balance of growth and affordability,' they said.


Zawya
11 hours ago
- Zawya
Takmeel Real Estate Development announces bold vision for the future with AED1.5bln in pipeline for 2025
Dubai, UAE – After nearly two decades of shaping thoughtfully designed communities, Takmeel Real Estate Development L.L.C. is entering a transformative new era. With a proven track record of over 100 completed projects across the UAE, this homegrown developer is now unveiling its ambitious development roadmap for 2025 a dynamic pipeline valued at AED 1.5 billion, with AED 550 million dedicated to upcoming flagship projects in Dubai South and Al Barari. Built on a foundation of timely delivery, lifestyle-driven design, and unwavering transparency, Takmeel is positioning itself as a next-generation developer committed to crafting communities that go beyond architecture offering environments that inspire belonging, well-being, and long-term value. Takmeel's upcoming developments will span over 350,000 sq. ft. of built-up area, strategically located in high-growth areas such as Majan, Al Barari, and Dubai South. These districts are recognized for their connectivity, natural landscapes, and strong investment potential, aligning with the company's strategy to meet the evolving demands of today's urban buyers. Established in 2006, Takmeel has delivered a wide range of residential and commercial projects across Dubai and the Northern Emirates, earning a reputation for efficient execution and end-user-first thinking. The developer's growing portfolio includes notable projects such as Divine Residencia in Dubai Sports City; Divine Living and Divine Residences in Arjan; Meydan Racecourse Mansion; and Golf View Living and Divine Golf Villas in Al Zorah. Each of these reflects Takmeel's commitment to design excellence, smart planning, and homeowner-centric living. As the visionary force behind Takmeel, Mr. Mian Asad Bashir has not only contributed to the region's urban development but has actively redefined it. His real estate journey began in 2006 with the launch of a pioneering project in the Northern Emirates, comprising over 800 villas and 12 residential buildings, a milestone that laid the groundwork for Takmeel's future. This success was followed by a bold entry into Dubai's real estate market, where he introduced 12 premium villas and townhouses in Jumeirah Village Circle. In 2017, these milestones culminated in the formal establishment of Takmeel Real Estate Development, now recognized as one of the UAE's most trusted real estate brands. 'Takmeel was born out of a deeply personal belief that homes should be more than four walls; they should be environments where people feel grounded, inspired, and connected. Since day one, our goal has been to craft spaces that bring value not only to the market but to the lives of those who live in them,' said Mian Asad Bashir, Founder & Chairman. 'We've stayed true to our principles of thoughtful planning, functional design, and transparency. This launch is more than a milestone; it's a reaffirmation of our promise to create homes with purpose. As we expand, our focus remains on delivering developments that reflect our integrity, our dedication to quality, and our understanding of what makes a house a home.' The announcement also marks a generational milestone, as Hamza Asad officially takes the reins as CEO, symbolizing the continuity of the brand's legacy with a future-focused vision. 'This is a proud and humbling moment for me personally,' said Hamza Asad, CEO, 'Takmeel is not just a brand — it's a legacy of trust, resilience, and vision. Having closely experienced the business and its trajectory, I've seen the care and dedication behind every detail of our projects. That spirit will drive our next phase. We are focused on scale and smart growth — launching communities that resonate with today's buyers, embracing sustainable practices, and pushing the boundaries of modern design. While we modernize, our values will remain our compass. We are building for the next generation with a long-term perspective on people, spaces, and the future of living.' The event was attended by prominent industry leaders, real estate professionals, members of the media, and strategic partners, offering an exclusive glimpse into Takmeel's evolving journey and bold ambitions. With a proven portfolio, dynamic leadership, and a mission rooted in purpose-driven development, Takmeel Real Estate Development is poised to become a defining force in the UAE's real estate future — a developer guided by legacy, vision, and the limitless potential of the communities it creates. About Takmeel Real Estate Development Founded in 2017, Takmeel Real Estate Development L.L.C. is a UAE-based real estate company committed to delivering thoughtfully designed residential communities that blend luxury, comfort, and functionality. With a name that means "completion" in Arabic, Takmeel reflects a philosophy rooted in precision, trust, and long-term value. The company has successfully developed and handed over several landmark projects across Dubai and the Northern Emirates, including Divine Residencia, Divine Living Arjan, Golf View Living, Meydan Racecourse Mansion, and Divine Golf Villas Al Zorah. With a robust pipeline of upcoming developments, Takmeel continues to shape lifestyle-driven spaces that meet the evolving needs of modern residents — setting new standards for quality living across the region.


Khaleej Times
12 hours ago
- Khaleej Times
Dubai realtor announces project pipeline worth Dh1.5 billion for 2025
Takmeel Real Estate Development, a UAE-based developer unveiled its development roadmap for 2025 with a dynamic pipeline valued at Dh1.5 billion, with Dh550 million dedicated to upcoming flagship projects in Dubai South and Al Barari. Takmeel's upcoming developments will span over 350,000 sq. ft. of built-up area, strategically located in high-growth areas such as Majan, Al Barari, and Dubai South. These districts are recognized for their connectivity, natural landscapes, and strong investment potential, aligning with the company's strategy to meet the evolving demands of today's urban buyers. Established in 2006, Takmeel has delivered a wide range of residential and commercial projects across Dubai and the Northern Emirates. The developer's growing portfolio includes notable projects such as Divine Residencia in Dubai Sports City; Divine Living and Divine Residences in Arjan; Meydan Racecourse Mansion; and Golf View Living and Divine Golf Villas in Al Zorah. Each of these reflects Takmeel's commitment to design excellence, smart planning, and homeowner-centric living. As the force behind Takmeel, Mian Asad Bashir's real estate journey began in 2006 with the launch of a project in the Northern Emirates, comprising over 800 villas and 12 residential buildings, which laid the groundwork for Takmeel's future. This was followed by an entry into Dubai's real estate market, where he introduced 12 premium villas and townhouses in Jumeirah Village Circle. In 2017, these milestones culminated in the formal establishment of Takmeel Real Estate Development. 'Takmeel was born out of a deeply personal belief that homes should be more than four walls; they should be environments where people feel grounded, inspired, and connected. Since day one, our goal has been to craft spaces that bring value not only to the market but to the lives of those who live in them,' said Bashir, Founder & Chairman.'This launch is a reaffirmation of our promise to create homes with purpose. As we expand, our focus remains on delivering developments that reflect our integrity, our dedication to quality, and our understanding of what makes a house a home.' The announcement also marks a generational milestone, as Hamza Asad officially takes the reins as CEO. 'This is a proud and humbling moment for me personally,' said Asad. 'Having closely experienced the business and its trajectory, I've seen the care and dedication behind every detail of our projects. That spirit will drive our next phase. We are focused on scale and smart growth — launching communities that resonate with today's buyers, embracing sustainable practices, and pushing the boundaries of modern design. While we modernize, our values will remain our compass. We are building for the next generation with a long-term perspective on people, spaces, and the future of living.'