DBKK urges public cooperation via ‘My City, My Responsibility'
Published on: Wed, Jul 02, 2025
By: Crystal E Hermenegildus Text Size: Kota Kinabalu: City Hall (DBKK) held the closing ceremony of the My City, My Responsibility 1.0 (MCMR) awareness campaign, last Sunday. The ceremony was officiated by the Deputy Director General (Operations) of DBKK, Robert Lipon (pic), representing Mayor Datuk Seri Dr Sabin Samitah. It marked the culmination of a campaign that was launched on Feb 3. He said this campaign is proof of City Hall's commitment to raising public awareness about the collective responsibility to maintain the cleanliness of the city. 'The objective of this campaign is to educate the community to be more responsible in maintaining the cleanliness of the city and making it a clean, green and liveable city, in addition to increasing the public's awareness of the importance of preserving and conserving the environment. 'This is in line with the Sustainable Development Goals (UN SDG 17), namely Goal 3 (Good Health and Well-Being), Goal 6 (Clean water and sanitation), Goal 14 (Life in water) and Goal 15 (Life on Land),' he said during the inauguration ceremony at Palm Square, Centre Point. Various events were organised, including the 'MCMR Slogan' TikTok Competition, 'Treasure Hunt' Competition, Colouring and Poster Drawing Competition, Guessing the Amount and Weight of Cigarette Butts Competition, Used Clothes Upcycling Competition, Environmental Quiz, Health and Environment Exhibition, and Kids Fashion Show. In addition, the Household Recycling Competition is being held for the first time to encourage waste separation and recycling practices starting at home. Robert said participating residents have been sending recyclable waste such as plastic bottles, paper, cans, and cooking oil to the Kota Kinabalu Sustainable Centre located at the Community Hall. A total of more than two tonnes of recycled waste have been successfully received in this activity, marking a 100% increase compared to last year. 'This record clearly indicates a significant improvement in public awareness regarding the daily separation of household waste. It also demonstrates the potential for waste materials to serve as a valuable financial resource when managed correctly,' he said. In addition, the Kampungku Bersih challenge was held in conjunction with City Hall's 24th anniversary celebrations. This competition aimed to foster social awareness among villagers in the city through ongoing campaigns and cleaning activities. The winner of the challenge was Kampung Kobuni, with Kampung Binaung and Kampung Kokol securing second and third places, respectively. These villages are now recognised as 'Clean and Green Villages'. 'I hope that the programme held this time will be a good start to creating a quality environment, further achieving the mission and vision of DBKK,' Robert said. Also present to enliven the ceremony were the Leasing Executive for the management of Center Point Sabah Oliver, Lim Kok Fueh; Director of the Solid Waste Management Department as the Organizing Chairman, Leong Tze Fui, and the heads of DBKK departments. * Follow us on our official WhatsApp channel and Telegram for breaking news alerts and key updates! * Do you have access to the Daily Express e-paper and online exclusive news? Check out subscription plans available.
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DBKK urges public cooperation via ‘My City, My Responsibility'
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