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The 12 Products You Need Now for an Effortless Summer

The 12 Products You Need Now for an Effortless Summer

Vogue30-05-2025

Nothing says summer like naturally glowing skin that's been kissed by the sun and lived-in hair that's been graced by the ocean. If summer isn't the time to embrace effortless style, then when is? Let your freckles take the spotlight (there's good reason our favorite It-girls have been known to draw theirs on). As for frizz? Consider it the chic new synonym for salty beach waves. If you haven't caught our drift, we're calling it now. The name of the game this summer is all about no-fuss, low-maintenance, and completely pared-back beauty style.
We've curated your ultimate top shelf of 12 high-performance essentials from Bluemercury that simplify your routine without sacrificing results. From skincare-infused SPF and multi-tasking makeup to hair and body heroes, these products are designed to work harder so you don't have to–leaving you more time to soak up endless beach days and less time in the mirror.
The Not-So Basic Basics
If you only buy three products this season, make them these. Start with the ultimate base, Augustinus Bader The Mineral Sunscreen SPF50 with TCF8. This clean, lightweight formula offers broad-spectrum protection while supporting long-term skin health through the brand's signature TCF8 complex. It's where skincare meets suncare–and exceeds expectations. Next, a few swipes of Ogee's Crystal Contour Collection will go a long way. A trio of versatile sticks, these crystal-inspired shades of bronze, blush, and highlight, are buildable, blendable, and perfect for on-the-go glow. No brushes needed. Finish with Damage Reverse Serum by Virtue, a cream-to-serum treatment powered by Alpha Keratin 60ku to reverse damage, strengthen strands, and reduce breakage–consider it summer rehab for your hair.
The Top Shelf Revamp
If you're ready to upgrade (or perhaps overhaul) your entire top shelf, we have your ultimate lineup covered. In the sunscreen department, M-61's Perfect Body Spray Sunscreen delivers broad-spectrum protection with a luxurious coconut vanilla scent. Packed with antioxidants like vitamin E, green tea extract, aloe vera, avocado oil, and lavender, it hydrates, dries quickly, and leaves no white cast–ideal for beach days, lounging poolside, or a stroll in the sun. For extra sweat and water resistance, Supergoop's Play Everyday Lotion with Sunflower Extract SPF 30 is a fast-absorbing formula that's perfect for outdoor workouts and long hours under the sun. For skincare that quenches like a tall glass of water, reach for the cult-favorite, Dr. Barbara Sturm Hyaluronic Serum. This award-winning hyaluronic serum delivers deep, lasting moisture and visibly plumps skin. Think of it as the white t-shirt of your skincare routine.
The Everyday Beauty Look
When it comes to makeup, this is the moment when doing the bare minimum will pay off. Lune + Aster's Vitamin C+E Lip Gloss offers high shine with a sheer tint and a nourishing antioxidant blend. Available in a range of summery shades–from golden peach to sorbet–it's moisturizing, wearable, and transitions seamlessly from day to night. We recommend keeping one in every bag. Pair it with the Victoria Beckham Concealer Pen–a second skin formula that brightens, conceals, and visibly improves your complexion over time. It's the only overage you'll need.
The Au Naturale Go-To's
For hair care that embraces a summer state of mind, R+Co's Essential Air Dry Blow Dry Crème will do the trick for frizz-free, smooth strands, whether you're air drying or heat styling. Finish with Maria Nila True Soft Argan Oil that softens and strengthens all hair types, without weighing hair down. Notes of vanilla, rose, and jasmine evoke summer in a bottle. Body care that levels up? Vacation's Shimmer Oil is the black tie of sunscreen, boasting two types of show-stopping shimmer—a pearlescent glaze alongside larger gold mica flecks as well as a blend of naturally derived oils that will turn any poolside moment into a dazzling evening out. As temperatures continue to rise, stay fresh with Evolvetogether's Deodorant. This plant-powered formula absorbs sweat, neutralizes odors, and most importantly, actually works. Feel fresh and smell great. Yes, both are possible.
This summer, less really is more. With these 12 essentials, you'll spend fewer minutes getting ready and more time enjoying the season in all its radiant, sun-drenched glory. See you on the beach.

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