
Dell launches Alienware Area-51 and Aurora gaming desktops in India
has launched two high-performance
gaming desktops
in India, the flagship
Alienware Area-51
starting at Rs 5.09 lakh and the more accessible
Aurora
model at Rs 1.93 lakh. Both systems feature
Intel Core Ultra processors
and NVIDIA GeForce RTX 40/50 series graphics cards, targeting India's growing premium gaming market.
The Area-51 is Dell's most powerful gaming desktop, equipped with advanced thermal management that runs processors 13% cooler and operates 45% quieter than previous
Alienware
models. The system supports up to Intel Core Ultra 9 K-series CPUs and NVIDIA GeForce RTX 5090 GPUs, delivering what Dell calls "interstellar performance" for demanding games like Alan Wake 2 and competitive esports titles.
The Aurora model offers a more compact design, 55% smaller than the Area-51, while maintaining high-end specifications including up to 64GB of 6400MHz RAM and RTX 5080 graphics. Both desktops feature customizable components and tool-free upgrades through QR code-guided maintenance systems.
"The demand for aspirational gaming machines is surging as gamers continue to push boundaries," said Raj Kumar Rishi, Vice President of Dell's Consumer division in India. The company positions the Area-51 for hardcore enthusiasts while the Aurora targets first-time premium buyers and competitive gamers.
Both systems include Dell's new Alienware Elite Care support program offering 24/7 gaming expertise, accidental damage protection, and predictive issue resolution through SupportAssist Technology. Customers also receive access to Alienware PC Game Pass for expanded gaming libraries.
The desktops are available through Dell.com, Dell Exclusive Stores, and major retailers including Croma, Reliance Retail, and Vijay Sales, alongside e-commerce platforms.
AI Masterclass for Students. Upskill Young Ones Today!– Join Now
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Time of India
16 minutes ago
- Time of India
Rs 76 crore pay for L&T boss: Chairman Subrahmanyan's remuneration jumps 50% after ESOP windfall in FY25
S N Subrahmanyan, Chairman of Larsen & Toubro, saw his pay rise significantly. His remuneration reached Rs 76.25 crore in FY25. This is a nearly 50 per cent increase from the previous year. The rise is mainly due to stock options. His earlier comments about a 90-hour work week had sparked controversy. Tired of too many ads? Remove Ads Larsen & Toubro (L&T) Chairman and Managing Director S N Subrahmanyan saw his remuneration rise by nearly 50% in the financial year 2024–25, largely due to gains from stock to the company's latest annual report, Subrahmanyan received a total compensation of Rs 76.25 crore in FY25, up from Rs 51.05 crore in FY24. The sharp increase was attributed to employee stock options (ESOPs) exercised during the year, valued at Rs 15.88 crore. Notably, no ESOPs were exercised by him in the previous financial report also detailed the pay packages of other top executives. Whole-time Director and Chief Financial Officer R Shankar Raman earned Rs 37.33 crore in FY25. Deputy Managing Director and President Subramanian Sarma received Rs 44.55 crore for the same annual report highlighted that the remuneration of key managerial personnel reflects the company's strong performance, and the rewards are in line with industry from PTI
&w=3840&q=100)

Business Standard
16 minutes ago
- Business Standard
Ceat Q1FY26: Profit declines 27% on higher costs, revenue rises 10.5%
RPG Group-owned tyre maker Ceat on Thursday reported a 27 per cent decline year-on-year (Y-o-Y) in its consolidated net profit for the first quarter (Q1) of 2025–26 (FY26), whereas revenue from operations rose 10.5 per cent. The decline in net profit was primarily attributed to higher marketing expenses and an increase in raw material costs. Sequentially, both net profit and revenue saw an increase of 13 per cent and 3 per cent, respectively. Arnab Banerjee, Managing Director and Chief Executive Officer, Ceat, stated, 'Looking ahead, we are well poised to ride the premiumisation and electrification trend in the domestic market, and renew our growth in international markets with stability in the geopolitical situation.' Kumar Subbiah, Chief Financial Officer, Ceat, said, 'Q1 saw strong growth and high-capacity utilisation at all our manufacturing facilities. This growth came on the back of increase in demand from OEM and replacement segments. As Q1 is a marketing-heavy quarter with significant marketing costs associated with IPL, operational margins saw a slight dip.' The results came after market hours on Thursday. Shares of the company closed at Rs 3,855.2, down 0.49 per cent.
&w=3840&q=100)

Business Standard
16 minutes ago
- Business Standard
Nuvoco Vistas Q1 profit surges to Rs 133 cr on trade, premium sales
Nirma Group-promoted cement firm Nuvoco Vistas Corp's net profit after tax (attributable to owners of the parent) for the first quarter of the financial year 2026 (Q1 FY26) grew multiple times year-on-year (YoY), even as the company's sales volume grew by 6 per cent. The profit growth was driven by higher premiumisation and trade sales, and by the low base of the year-ago quarter. The profit stood at Rs 133.16 crore, driven by a 41 per cent share of premium products in the company's trade sales. The company's consolidated sales volume for Q1 FY26 stood at 5.1 million metric tonnes (mmt). The profit in Q1 FY25 was Rs 2.84 crore, while the share of premium products was 40 per cent. Q1 FY25 was affected by the general elections. The company's revenue from operations during the quarter stood at Rs 2,872.7 crore, up 8.95 per cent YoY. Meanwhile, its total expenses grew by 1.89 per cent, to Rs 2,685.9 crore. Nuvoco's earnings before interest, taxes, depreciation and amortisation (Ebitda) in Q1 FY26 grew by 53 per cent YoY, to Rs 533 crore. The Ebitda growth was led by the focus on premiumisation and trade mix, which contributed to enhanced realisations in the quarter, the company stated. In Q1 FY26, the company's trade mix stood at 76 per cent, the highest in the last 13 quarters. The trade mix stood at 73 per cent in Q1 FY25. Jayakumar Krishnaswamy, Managing Director, Nuvoco Vistas Corp, stated, 'The company witnessed healthy volume growth during the quarter. It maintained a sharp focus on premiumisation and trade mix, which contributed to enhanced realisations and led to the highest-ever first-quarter consolidated Ebitda in the company's history.' 'Looking ahead, we remain committed to drive sustained growth and expand our market presence. Following the successful acquisition of Vadraj Cement, the company is fully geared up to operationalise the plants at Kutch and Surat by Q3 FY27 and at the same time expanding its market footprint in the Western region. Alongside this, the company will continue to prioritise initiatives around premiumisation, geo-optimisation and cost efficiency to further strengthen its competitive edge,' he added. In Q1 FY26, the company's net debt on a like-to-like basis (excluding debt for acquisition of Vadraj Cement) reduced by Rs 884 crore YoY to Rs 3,474 crore. In June, the company completed the acquisition of Vadraj by paying consideration of Rs 1,800 crore. The company's cement capacity as of Q1 FY26 stood at 25 mmt per annum (mmtpa), while the clinker capacity stood at 13.5 mmtpa.