Dubai World Cup set for record-breaking global broadcast across 170 countries
The fixture, known as the world's most international race day, will showcase elite talent from more than a dozen nations across nine thrilling races, culminating in the $12 million Dubai World Cup (G1), sponsored by Emirates Airline. In total, a staggering $30.5 million in prize money is up for grabs.
Racing TV reports that Dubai Racing Club, in collaboration with its appointed distribution and production partner, Racecourse Media Group (RMG), and agency HBA Media, has secured an unparalleled global television footprint for this year's event.
RMG, alongside Timeline TV, will manage all broadcast services for Dubai Racing Club, including the highly anticipated World Feed program, fronted by renowned presenter Rishi Persad.
A record 37 broadcasters have signed on to air the event live, ensuring a truly global audience.
For the first time, Australia's Channel 7 will showcase the action on mainstream television, while Canada's leading sports network, Sportsnet, and India's Fancode, with its 160 million users, will bring the excitement to millions more.
Other major networks featuring the Dubai World Cup include Fox Sports in the United States, ESPN/Star+ across South America, SuperSport in Africa, and top European broadcasters such as Eurovision, Viaplay, and Setanta Sports. Meanwhile, the MENA region will be served by Dubai Racing Channel, Yas TV in Abu Dhabi, and Saudi Sports Channel. In Asia, audiences can tune in via Japan's Green Channel, Fuji TV, Kansai, and NetKeiba, as well as Hong Kong's HKJC TV, Cable TV, Now TV, and TVB.
Ali Al Ali Hails Record Interest
Ali Al Ali, CEO of Dubai Racing Club, expressed his delight at the unprecedented international interest, telling Racing TV: 'We are absolutely delighted that the Dubai World Cup has attracted record attention. All credit to RMG and HBA for ensuring this truly global audience.
"Television coverage - whether on mainstream channels, online, or social media - provides the best possible showcase for the Dubai World Cup. The scale of this broadcast reach is a true testament to the event's popularity.'
Seb Vance, Director of International TV Distribution at RMG, echoed these sentiments: 'Working with Ali Al Ali and his talented team at Dubai Racing Club, RMG and HBA Media are proud to deliver what will be record audiences for the Dubai World Cup. This marks the 10th consecutive season RMG has provided television and production services for Dubai Racing Club, and we deeply appreciate the opportunity to continue this valued partnership.'
Air and Sea broadcast
Fans in the air and at sea won't miss out either, as Sport 24 will bring the Dubai World Cup to select cruise lines and airlines, including title sponsor Emirates Airline. Meanwhile, CNN Worldwide will feature the race as part of its World Sport program, reaching over 347 million households, and Reuters will distribute key highlights to global news outlets.
Broadcasters will have the option to select from multiple feeds, including the World Feed, Track Feed (allowing for localized presentation), and the special Crown Jewels Racing feed, which features the Dubai World Cup and Dubai Sheema Classic alongside the iconic Randox Grand National in a two-and-a-half-hour racing spectacle.
With a record global audience, elite competition, and jaw-dropping prize money, the 2025 Dubai World Cup promises to be a truly historic event. Stay tuned for unparalleled coverage of racing at its finest.
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