Ti22 Films and OSN Announce New UAE Culinary Series Ditch The Silver, Premiering Q4 2025 - Middle East Business News and Information
Each 24-minute episode uncovers under-the-radar eateries, bold flavours, and human stories that reflect the UAE's diverse and evolving food culture. Hosted by Arva Ahmed, Founder of Frying Pan Adventures and a respected figure in the local food scene, the show explores hidden culinary gems and the communities that bring them to life.
With Ditch The Silver , Ti22 Films continues to push creative boundaries and champion authentic storytelling that resonates with both regional and international audiences. The show is a must-watch for food lovers and culture seekers across the region. As the series invites viewers to experience the UAE's culinary heritage through a new lens, it further reinforces Ti22's reputation as a trusted partner in producing impactful, high-quality content.
'Dubai is a city of contrasts, where cultures and cuisines sit side by side, often without ever being seen. Ditch the Silver began on YouTube to spotlight those quieter food stories—rooted in history, resilience, and everyday flavor. It's exciting to now bring that journey to OSN and OSN+, with the chance to reach more people and create deeper impact. As someone who grew up here and spent over a decade leading guided food tours and documenting the city's foodscape, this is about sharing the places and people that deserve to be seen,' said Arva Ahmed, Founder of Frying Pan Adventures.
'Ditch The Silver represents a bold step in storytelling, spotlighting the rich, untold narratives that exist beyond the surface of Dubai's culinary landscape. At Ti22 Films, our mission is to produce content that not only resonates emotionally but also reflects cultural authenticity and regional depth. Partnering with OSN to bring this concept to life has been an incredible journey. With Arva Ahmed's deep expertise and unmistakable voice, we've created a series that's as insightful as it is engaging. We're proud to contribute to a platform that champions meaningful content and celebrates the diversity of stories across the region,' said Reim El Houni, Founder & CEO, Ti22 Films.
'We're proud to bring Ditch The Silver to OSN and OSN+. This series offers an unfiltered, deeply authentic look into the UAE's culinary soul, revealing the flavours, people, and places that often go unnoticed. It's more than just a food show; it's a celebration of culture, community, and the stories that shape them. Our collaboration with Ti22 Films reflects OSN's ongoing commitment to champion local narratives and deliver content that not only entertains but also resonates with the heart of our region.', said Rolla Karam, SVP Content Acquisition – Programming, OSN Group.
The series is backed by Ti22 Films, known for its award-winning portfolio spanning TV series, commercials, animation, and large-scale event coverage. Ti22 has produced high-profile projects such as the daily show at Expo 2020, COP28, and the Untold music festival, and currently creates 'DXB Today' for Dubai One TV and The Final Pitch airing later this year. With clients including PwC, DP World, and National Geographic, and 29 international awards, including a Cannes and multiple New York Festivals medals, Ti22 continues to set the standard for impactful storytelling
About Ti22 Films:
Ti22 Films is an award-winning production company based in the UAE, specialising in end-to-end video and television solutions that span concept development, filming, post-production, and delivery. Known for its creative excellence and strategic storytelling, Ti22 Films works with global brands, government entities, and broadcasters to produce impactful content across formats, including television shows, commercials, animations, and large-scale event coverage. With a portfolio that includes high-profile projects for Expo 2020, COP28, and the Untold music festival, Ti22 has earned 29 international accolades, including a Cannes Corporate Media & TV Award and multiple New York Festival Awards. The company is also the proud producer of the daily show DXB Today on Dubai One TV.
About OSN:
OSN is the region's leading entertainment hub, delivering a rich mix of exclusive content, including blockbuster movies, top-rated series, and award-winning originals across multiple platforms. With a presence across 20 countries in the Middle East and North Africa (MENA), OSN offers a premium viewing experience through its satellite TV network, streaming service OSN+, and its on-demand library. The platform partners with major international studios such as HBO, Paramount, Universal, and Warner Bros. to bring the best in global entertainment to regional audiences.
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2 days ago
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Ti22 Films and OSN Announce New UAE Culinary Series Ditch The Silver, Premiering Q4 2025 - Middle East Business News and Information
Award-winning production house Ti22 Films announces its latest collaboration with OSN for Ditch The Silver , a new weekly TV series premiering in Q4 2025. Streaming on OSN and OSN+, the 10-episode series will take viewers off the beaten path, trading Dubai's polished red carpets for the flavour-packed, soulful, unfiltered streets of the city and surrounding Emirates. Each 24-minute episode uncovers under-the-radar eateries, bold flavours, and human stories that reflect the UAE's diverse and evolving food culture. Hosted by Arva Ahmed, Founder of Frying Pan Adventures and a respected figure in the local food scene, the show explores hidden culinary gems and the communities that bring them to life. With Ditch The Silver , Ti22 Films continues to push creative boundaries and champion authentic storytelling that resonates with both regional and international audiences. The show is a must-watch for food lovers and culture seekers across the region. As the series invites viewers to experience the UAE's culinary heritage through a new lens, it further reinforces Ti22's reputation as a trusted partner in producing impactful, high-quality content. 'Dubai is a city of contrasts, where cultures and cuisines sit side by side, often without ever being seen. Ditch the Silver began on YouTube to spotlight those quieter food stories—rooted in history, resilience, and everyday flavor. It's exciting to now bring that journey to OSN and OSN+, with the chance to reach more people and create deeper impact. As someone who grew up here and spent over a decade leading guided food tours and documenting the city's foodscape, this is about sharing the places and people that deserve to be seen,' said Arva Ahmed, Founder of Frying Pan Adventures. 'Ditch The Silver represents a bold step in storytelling, spotlighting the rich, untold narratives that exist beyond the surface of Dubai's culinary landscape. At Ti22 Films, our mission is to produce content that not only resonates emotionally but also reflects cultural authenticity and regional depth. Partnering with OSN to bring this concept to life has been an incredible journey. With Arva Ahmed's deep expertise and unmistakable voice, we've created a series that's as insightful as it is engaging. We're proud to contribute to a platform that champions meaningful content and celebrates the diversity of stories across the region,' said Reim El Houni, Founder & CEO, Ti22 Films. 'We're proud to bring Ditch The Silver to OSN and OSN+. This series offers an unfiltered, deeply authentic look into the UAE's culinary soul, revealing the flavours, people, and places that often go unnoticed. It's more than just a food show; it's a celebration of culture, community, and the stories that shape them. Our collaboration with Ti22 Films reflects OSN's ongoing commitment to champion local narratives and deliver content that not only entertains but also resonates with the heart of our region.', said Rolla Karam, SVP Content Acquisition – Programming, OSN Group. The series is backed by Ti22 Films, known for its award-winning portfolio spanning TV series, commercials, animation, and large-scale event coverage. Ti22 has produced high-profile projects such as the daily show at Expo 2020, COP28, and the Untold music festival, and currently creates 'DXB Today' for Dubai One TV and The Final Pitch airing later this year. With clients including PwC, DP World, and National Geographic, and 29 international awards, including a Cannes and multiple New York Festivals medals, Ti22 continues to set the standard for impactful storytelling About Ti22 Films: Ti22 Films is an award-winning production company based in the UAE, specialising in end-to-end video and television solutions that span concept development, filming, post-production, and delivery. Known for its creative excellence and strategic storytelling, Ti22 Films works with global brands, government entities, and broadcasters to produce impactful content across formats, including television shows, commercials, animations, and large-scale event coverage. With a portfolio that includes high-profile projects for Expo 2020, COP28, and the Untold music festival, Ti22 has earned 29 international accolades, including a Cannes Corporate Media & TV Award and multiple New York Festival Awards. The company is also the proud producer of the daily show DXB Today on Dubai One TV. About OSN: OSN is the region's leading entertainment hub, delivering a rich mix of exclusive content, including blockbuster movies, top-rated series, and award-winning originals across multiple platforms. With a presence across 20 countries in the Middle East and North Africa (MENA), OSN offers a premium viewing experience through its satellite TV network, streaming service OSN+, and its on-demand library. The platform partners with major international studios such as HBO, Paramount, Universal, and Warner Bros. to bring the best in global entertainment to regional audiences.
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Arab Cinema Center Reveals 2025 Edition of Its Annual Golden 101 List
Yara Sameh Introducing this year's Golden 101 — inspired by the famous Palme d'Or from Cannes — the 25th Arab Cinema Magazine is showcasing the personalities that have made the largest impact in Arab filmmaking over the past year. The Golden 101 features a mix of talents and organizations that have contributed the most to Arab cinema in the last year. These individuals and groups are listed together in different categories, like directors, producers, actors, distributors, and more. Egypt leads the list with 41 entries, followed by Lebanon (20), Saudi Arabia (16), Palestine (12), Jordan (10), Tunisia (9), the UAE (1), Kuwait (2), Qatar and Sudan (3 each), and the rest from the UK (3), Morocco (2), Syria (2), the US (2), Italy (2), and one each from Iraq, Somalia, South Africa, Russia, France, Australia, and India. Leading the Golden 101 list is Egypt, Which boasts a strong presence with prominent stars such as Youssra, Hussein Fahmy (President of the Cairo International Film Festival), Ahmed Ezz, Ahmed Malek, Hesham Maged, Laila Elwi, and Nour El Nabawy. Behind the scenes are Mohamed Hefzy (Film Clinic), Tarek Alarian, Tamer Morsy (Synergy Films), Ahmed Amer (A. A. Films), Tarek El Ganainy, Heba Yousry, Ayman El Amir, Nada Riyad, Safy Eldin Mahmoud (RED STAR), Ahmed Fahmy and Hany Naguib (SEA CINEMA), Hala Lotfy (Hassala), Kesmat El Sayed (SEERA Films), Mohamed Said Abdel Rahim (Cairo Industry Days), Amr Mansi, Marian Khoury, Andrew Mohsen, Ahmed Shawky, Mariam Naoum, Abdel Salam Moussa, Mostafa El Kashef, Salah El Gehiny, Hesham Nazih, Wael Hamdy, Heba Othman, Gaby Khoury, Ramzy Khoury (Misr International Films), Tarek Nour (United Media Services), Nashwa Gad El-Hak (WATCH IT), Youssef El Shazly (Zawya), Alia Zaki, and the MAD Solutions Co-Founders Alaa Karkouti and Maher Diab, along with Kareem Samy (MAD Celebrity). View this post on Instagram A post shared by Arab Cinema Center (@arabcinemacenter) Lebanon ranks second with 20 notable names including Raya Abirached, Diamand Abou Abboud, Joe Kawkabani (OSN), Rola Karam (OSN), George Schoucair (Abbout Productions), Antoine Khalife (RSIFF), Rema Mismar and Soli Gharbiyeh (AFAC), Roger Abou Hedar (Film Gulf), Mario and Mario Jr. Haddad (Empire International), Gianluca Chakra (Front Row), Ignace Lahoud (Majid Al Futtaim Cinemas), Hamad Atassi (City Cinema), Selim Ramia, Jad Abi Khalil (Aflamna), Hania Mroue (Metropolis), director Reem Shuaib, cinematographer Christopher Aoun, and sound designer Rana Eid. Saudi Arabia maintains a strong presence with director Abdulaziz Al-Shalahi, producer Baho Baksh (RED STAR), Jumana Al-Rashid(Red Sea Foundation), Zain Zidan (Red Sea Market), Imad Iskandar (Red Sea Film Fund), Waleed Al-Ibrahim (MBC Group), Hadeel Kamel (ART), Prince Alwaleed bin Talal, Princess Lamia bint Majid Al Saud (Rotana), Mohamed Bin Fayez Wafa (Rotana Studios - Egypt), Abdullah Al-Rashed (Ithra), Turki Al-Sheikh (GEA), Abdullah Al-Qahtani (Film Commission), Faisal Baltyour (CineWaves & CEO of the Red Sea Foundation), Sultan Al-Hokair (muvi Cinemas), and Reda Al-Haidar (Roaa Media Ventures). From the UAE, the list features writer and filmmaker Butheina Kazim (founder and director of Cinema Akil). From Kuwait, the recognized names include Sheikha Dana Nasser Al-Sabah (Chairwoman of OSN) and Hisham Al-Ghanem (CEO of Cinescape). Qatar is represented by Fatma Al Remaihi (CEO of the Doha Film Institute), Hanaa Issa (Director of Film Funding Programs), and Yousef Al Obaidly (CEO of beIN Media Group). Jordan makes a strong contribution with 10 notable figures, including Amjad Al Rasheed, Suad Bushnaq, Rula Nasser, Prince Ali bin Al Hussein, and Princess Rym Ali (RFC), Mohannad Al Bakri (RFC), Nada Doumani (Amman International Film Festival), Bassam Al Asaad (Amman Film Industry Days), Samar Akrouk (MBC), and Moayyad Deeb (Metafora). Tunisia brings nine names led by Hend Sabri and Dhafer L'Abidine, along with Adam Bessa, Faysal Hsairi (Metafora), Lamia Belkaied Guiga (CNCI), Hedi Zardi (Atlas Workshops), composer Amine Bouhafa, producer Dora Bouchoucha, and Habib Attia. Also, from Morocco: director/producer Khalil Ben Kirane and Abdelaziz Bouzdaini (CCM). Palestine is represented by 12 personalities, including Kamel El Basha, Basel Adra, Hamdan Bilal, Sherin Dabis, Layla Abbas, Maha Haj, Mahdi Fleifel, Mohamed El-Mughanni, Scandar Copti, Rashid Masharawi, Mohamed Qablawi, and Alaa Salama (FilmLab Palestine). Additional influential names include Ameer Fakher El-Din (Syria), Arwa Nairabiya (Syria), Zaid Jawad (Iraq), Mohamed Alomda, Amjad Abu Alala, and Noha El Tayeb (Sudan/Netflix), Mo Harawe (Somalia), Natasha Matos Hemingway (South Africa), Roman Shemansky (Russia/Yango Play), Remi Bonhomme (France), Adon Quinn (Australia), Sam Barnett and Mia Edde (UK/beIN), Mahsa Moatamedy (Film AlUla), Colin Brown (UK/MAD Solutions), Shivani Pandya Malhotra (India), Lacy Toh and Marco Orsini (US/IEFTA), Vincenzo Bugno and Alessandra Speciale (Italy/Final Cut Venice). From May 2024 to April 2025, these individuals and institutions have helped move Arab cinema forward, whether by making films, organizing festivals, closing important deals, or supporting new talent. Each one earned their place through genuine impact. For the full Golden 101, check it out on read more New Tourism Route To Launch in Old Cairo Ahmed El Sakka-Led Play 'Sayidati Al Jamila' to Be Staged in KSA on Dec. 6 Mandy Moore Joins Season 2 of "Dr. Death" Anthology Series Don't Miss These Movies at 44th Cairo Int'l Film Festival Today Amr Diab to Headline KSA's MDLBEAST Soundstorm 2022 Festival Arts & Culture Mai Omar Stuns in Latest Instagram Photos Arts & Culture "The Flash" to End with Season 9 Arts & Culture Ministry of Culture Organizes four day Children's Film Festival Arts & Culture Canadian PM wishes Muslims Eid-al-Adha News Egypt confirms denial of airspace access to US B-52 bombers Lifestyle Pistachio and Raspberry Cheesecake Domes Recipe News Ayat Khaddoura's Final Video Captures Bombardment of Beit Lahia News Australia Fines Telegram $600,000 Over Terrorism, Child Abuse Content Arts & Culture Nicole Kidman and Keith Urban's $4.7M LA Home Burglarized Sports Former Al Zamalek Player Ibrahim Shika Passes away after Long Battle with Cancer Sports Neymar Announced for Brazil's Preliminary List for 2026 FIFA World Cup Qualifiers News Prime Minister Moustafa Madbouly Inaugurates Two Indian Companies Arts & Culture New Archaeological Discovery from 26th Dynasty Uncovered in Karnak Temple Business Fear & Greed Index Plummets to Lowest Level Ever Recorded amid Global Trade War
CairoScene
25-03-2025
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Warner Bros. Invests $57M in OSN to Expand Middle East Streaming
The deal strengthens local content production and Warner Bros.' regional presence. Mar 25, 2025 Warner Bros. Discovery is set to acquire a minority stake in OSN Streaming Ltd., a Dubai-based streaming service, in a deal valued at $57 million. The investment will grant Warner Bros. approximately one-third ownership of the company, with the transaction occurring in stages pending regulatory approval. OSN Streaming offers a mix of global and regional television series and films, positioning itself as a key player in the Middle East's competitive digital entertainment landscape. As part of the agreement, Warner Bros. will contribute to locally-produced content and explore opportunities for content expansion, reinforcing its presence in the region. This partnership builds on Warner Bros.' existing collaborations with OSN, which has held an exclusive licensing deal for HBO content in the region since 2022 and retains exclusive regional rights to the Warner Bros. film catalog. With growing disposable incomes and a young, tech-savvy population, the Middle East has emerged as a lucrative market for streaming services. OSN faces competition from major global platforms like Netflix and Amazon, as well as regional services such as Starzplay and MBC Group. Other than streaming, OSN maintains a majority stake in Anghami Inc., a regional music streaming service. Warner Bros. has previously pursued strategic investments in the region, including acquiring Turkey's BluTV in 2023 after an initial stake in 2021.
