Rosé Makes Radio History In America Yet Again with 'Apt.'
Rosé's 'Apt.' continues its run in the U.S., tying Fifty Fifty's 'Cupid' as the ... More third-longest-running hit by any K-pop act on the Adult Contemporary chart. NEW YORK, NEW YORK - OCTOBER 12: Rosé, aka Roseanne Park MBE, is seen on the Upper East Side on October 12, 2024 in New York City. (Photo by TheStewartofNY/GC Images)
Rosé scored a real long-term win with 'Apt.,' which even she might not have expected when she first dropped the cut in 2024. The single remains a radio staple in the U.S., still performing exceptionally well on all three of Billboard's major pop-focused charts. While the track is starting to slow down on one list, it's holding steady near its peak on another — and it's sitting at its highest position ever on a third. It's not just where 'Apt.' ranks that matters, though, but how long it's lasted, and with each new frame, Rosé continues to make history.
'Apt.' has now spent 13 weeks on the Adult Contemporary chart, which measures the tunes that reach the largest total audience via adult contemporary radio stations in the U.S. That's one of the longest stays ever by any K-pop act, solo or otherwise. Rosé, who was born in New Zealand but launched her music career in South Korea as one-fourth of the global girl group Blackpink, has enjoyed huge success both with the band and on her own. While not all of her solo material fits squarely into the K-pop box, 'Apt.' showcases her bilingual skills, with lyrics in both English and Korean.
With 13 frames now to its credit, 'Apt.' ties Fifty Fifty's 'Cupid' as the third-longest-charting hit by a K-pop act on the Adult Contemporary ranking. 'Cupid' fell off the list after 13 weeks, but Rosé may soon pull ahead.
Currently, the all-time record for the longest-running K-pop songs belongs to BTS's 'Dynamite' and the septet's collaboration with Coldplay, 'My Universe.' Both tracks held on for 20 weeks — a high bar, sure, but not necessarily out of reach.
This week, 'Apt.' is a non-mover at No. 17 on the Adult Contemporary chart, just one rung below its all-time high. Given how slowly songs tend to move around on this specific ranking, there's a good chance the cut will stick around for at least another week, if not several more. It's highly likely Rosé will break her current tie with Fifty Fifty very soon, and if momentum holds, she may start creeping up on those BTS records.
'Apt.' has already reached the summit of the Pop Airplay chart, a major win for any K-pop artist. While the song slips this week from No. 7 to No. 11, dipping outside the top 10, a post-peak decline like that is fairly typical after such a high and following such a lengthy stay on the tally.
On the Adult Pop Airplay chart, Rosé's collaboration with Bruno Mars holds at No. 2 for another week. That's the track's all-time peak so far, and it stands a real shot at becoming the first No. 1 on that list by any K-pop musician. If 'Apt.' can hang on a little longer, it might just help Rosé make even more history.
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